BioInformant Launches Sales Leads to Micro-Target Funded Researchers at the Product Level

(PRLEAP.COM) To meet your on-going need for new sales leads, BioInformant launched GRANTAlerts™, a service that filters information contained in the NIH Grant Funding Database (CRISP). GRANTAlerts™ uses internet "spiders" to filter thousands of database entries in real-time, in order to identify individuals that are likely consumers of your company’s products or services.

Every year, the National Institutes of Health (NIH) funds thousands of new biomedical research projects at various institutions. GRANTAlerts™ filters the NIH grant database using keywords you elect and sends you details and contact information for all current or historical projects matching your keywords, in a database-friendly format for easy sorting.

Furthermore, each week GRANTAlerts™ provides you a list of all new grants matching your search terms. As a result, you will be the first company able to contact these investigators after they receive funding, giving you an enviable edge over the competition.

To use this service, simply identify keyword relevant to your company’s products. GRANTAlerts™ uses your keyword list to screen for targeted researchers who are funded and have intent to use products of the type supplied by your company. For example, the following is an example of counts of current research projects funded by the NIH: Stem Cells – 2090, Biomarkers – 1906, EGF – 564, Culture Matrix – 1380, Annexin 221. You can be as broad or specific as necessary to appropriately position your sales representatives with focused leads.

For each funded researcher identified by your keywords, we provide you with:

• Principal investigator name, title, email address, & institution
• Principal investigator phone & mailing address (unless restricted)
• Project title and description
• Project start and end dates

By providing your sales team with a consistent source of sales leads, you enable them to spend less time identifying potential clients and more time pursuing sales. This increases the effectiveness of your sales team, boosts return on investment (ROI) for your marketing efforts, and generates greater overall profit for your company.

To view pricing and details, visit www.bioinformant.com/sales-leads.html. From this page you can elect to begin the service and submit your company’s keyword list. Within minutes of signing up, you can start receiving detailed sales leads that will allow you to micro-target funded researchers at the product level.

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