BrandPort Announces Top Five Viewer-Rated Video Ads of October

(PRLEAP.COM) Research Triangle Park, November 11, 2007 — Today, BrandPort, the online video advertising platform that allows consumers to view, interact with and rate ads, giving them chances to win points and prizes via sweepstakes, announced today the top five ads of October as ranked by BrandPort users. One of the major marketer benefits of advertising via the BrandPort Sweepstakes online video platform is the ability to access immediate viewer feedback regarding likeability, brand resonance and more. BrandPort viewers rate, rank and nominate ads across a variety of measures, and top ranked ads get entered into the "Top Rated" showcase each month.

The five top-ranked ads for the month of October are:

• Jack Link’s Beef Jerky “Pickup” ad, which may be viewed at
http://www.bpsweeps.com/Home/AdsArchive.aspx?ID=c4d3a8d1-95fc-4c71-a9c4-9187b19235f8

• EA Games “Trick Shot” ad, which may be viewed at http://www.bpsweeps.com/Home/AdsArchive.aspx?ID=ebaf649e-a57b-42e1-917d-5ae7820d21f8

• HP ad “Tennis Star”, which may be viewed at http://www.bpsweeps.com/Home/AdsArchive.aspx?ID=b10750ad-f070-4c70-935c-71eca4c7b96a

• AT&T Mobility "Vegas" ad, which may be viewed at http://www.bpsweeps.com/Home/AdsArchive.aspx?ID=aa486ff9-b4e0-4026-8421-b4f1dbdad32a

• EA Games "GTA-Springfield" ad, which may be viewed at http://www.bpsweeps.com/Home/AdsArchive.aspx?ID=4bef5c2a-9c32-4789-aa81-3a595b384ad4

Editor’s Note: BrandPort will announce the top five ads as ranked by its members on a monthly basis.

About BrandPort:

BrandPort is headquartered in the heart of Research Triangle Park in North Carolina. BrandPort’s patents-pending platform allows consumers to view, interact with and rate their favorite ads weekly, and get richly rewarded for it with cash and prizes on the BrandPort Sweepstakes Network. Advertisers get access to the only pay-for-performance brand advertising platform that gives guaranteed engagement with their ads and tremendous consumer feedback at extremely competitive CPMs. For more information, please visit www.brandport.com and www.bpsweeps.com.

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