SalesTouches.com Offers New Concept in Custom E-mail Marketing
(PRLEAP.COM) Fiore Communications announces the launch of SalesTouches.com, a provider of customized e-mail newsletter design, writing, mailing and tracking services. The scope of services offered is different from companies that provide generic e-mail templates, said company president Dave Fiore.“SalesTouches.com was created to bridge the gap between the possibilities of this amazing technology and the reality of making it happen on your own,” he said. “We take world-class mailing and tracking technologies and add a custom design and writing element that takes the burden off the client. We make it very easy for just about anyone to have a professional, well-designed newsletter created just for them.”
While newsletters are the most common use of the service, according to Fiore, there are other applications as well.
“Our clients are using it for news releases, announcements and invitations to special events,” he said. “And for those who want to manage their own content, they can take our design and do the writing themselves. We provide the online tools to make it easy no matter how involved they want to be in the process.”
Fiore said that this e-mail technology is used for what is known as permission-based marketing.
“As effective as well-designed and thoughtfully written HTML newsletters can be, they cannot be used for mass sales prospecting,” he said. “There are strict laws against spamming, and no purchased mailing lists are allowed. These newsletters are for businesses and organizations to stay in contact with their people – to provide useful information and remind them that they are important. And that is the best sales tool of all.”
For more information on SalesTouches.com, contact Dave Fiore at 850.201.8880 or visit www.salestouches.com.
Fiore Communications is a Tallahassee, Fla.-based communications firm that specializes in providing clients with writing, editing and publication-management services.
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