Topaz Adds Prospero Technologies and Brijit to Growing Base of Social Media Clients
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PRLEAP.COM) WOBURN, MA – Topaz Partners, a leader in next-generation technology public relations, announced today the addition of Prospero Technologies and Brijit to their growing roster of social media technology clients.
Prospero Technologies (
www.prospero.com) offers social media solutions that enable leading brands to integrate interactive features throughout their sites. Prospero’s hosted community solutions enable organizations to easily, quickly and cost effectively develop custom-branded applications such as message boards, blogs, live chat, event chat, wikis, and polls to encourage site visitors to participate, rate, review, comment and submit their own content. Topaz is working with Prospero to provide media, blogger and analyst relations.
Brijit (
www.brijit.com) aggregates quality long-form media content by offering readers 100-word abstracts produced by a unique and extensive network of writers and editors. Each abstract provides a summary, review, and rating, along with a link to the underlying content. Visitors to
www.brijit.com will find abstracts from more than 75 sources, including Forbes, The Harvard Business Review, “The Colbert Report,” Slate, The New Republic, “60 Minutes,” The New York Times, and Popular Science. Topaz is providing strategic communications advice, media relations services, blog monitoring and outreach, and online communications guidance to Brijit.
These two new clients are the latest new media technology companies to sign on with Topaz. Past and current Topaz social media clients cover a broad range of technologies – from Podcast Ready’s podcast-enabling technology to Tubes’ Web-based content publishing application, from Cymfony’s online market intelligence and media analysis offerings to Prospectiv’s online customer acquisition, brand awareness and data analytics programs.
“Topaz Partners has built a reputation for its work with providers of new and innovative technologies, and Prospero and Brijit are a reflection of the exciting developments in the world of social media,” said Tony Sapienza, Topaz co-founder and principal partner. “With both Prospero and Brijit, we’re doing more than telling compelling social media technology stories – we’re also using social media techniques to spread the word through the growing online community.”
About Topaz Partners
Topaz Partners is an emerging leader in the evolving world of technology public relations, integrating both mainstream media and consumer-generated media strategies. The agency’s senior team of professionals draws on experience with leading PR firms and in-house corporate marketing organizations to provide counsel and hands-on support in media and analyst relations, and online communications, PR strategy and message development, the creation of editorial and marketing materials, and other areas of strategic business communications. Topaz serves a growing base of clients across a broad range of technology segments—as well as business-to-business and consumer markets—in regions around the world. Established in 2002, Topaz has quickly emerged as a PR leader and is ranked among “Boston Business Journal’s Top 25 Largest PR Firms in Boston.” For more information, visit Topaz on the Web at
www.topazpartners.com or call (781) 404-2400.
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Media Contact:
Brooke Blew
Topaz Partners
781-404-2424
bblew@topazpartners.com
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