The Toy Peddler Expands into Model Trains and Action Figures

November 02, 2005 (PRLEAP.COM) Lifestyle News
BIRMINGHAM, Mich. – The Toy Peddler, a leading marketplace for collectible toys, www.thetoypeddler.com, today announced that it has expanded its services to include action figure and model railroading categories. Now devoted model train and action figure collectors can find high-grade items easily and safely, and have more leverage in the online collecting marketplace.

The Toy Peddler is already the leading venue for the exchange of vintage, collectible-grade diecast cars, such as classic Hot Wheels and Matchbox cars. In the category of diecast cars, The Toy Peddler handles about 15% of the global online market. eBay accounts for approximately 80% of the remainder of that market niche.

“Our site is already an established destination for true collectors, both buyers and sellers, of premium diecast cars and toy vehicles,” states Paul Biddle, Toy Peddler Founder and Director of Customer Support and Community Development. “Based on feedback from our customers, the next logical step was to extend this proven formula to comparable, collectible-toy areas like model railroading and action figures.”

“With our focus on specific, collectible toy categories, The Toy Peddler has created a site where the passionate collector and dealer can cut through the clutter of low-grade items that flood larger marketplaces,” states Christopher Cameron, CEO of SmartCollector, a value added partner of The Toy Peddler. “I would expect action figure and model railroad collectors will appreciate this level of dedication to their specific niche.”

In addition to this expansion, The Toy Peddler offers several shopping advantages over alternative, online, collectible merchandise destinations including:

- No auctions
Item prices are stated, and all items are available immediately. Collectors can research prices using item-price research tools provided by SmartCollector, www.smartcollector.com, and avoid waiting for auctions to end and overpaying for merchandise.

- Trusted trading environment with a nearly zero fraud rate since 1998
A smaller, carefully qualified community of sellers and buyers make up The Toy Peddler so users can buy and sell in safety.

- Ease of use
A focus on the selected, collectible toy niches makes for very clear and easy site navigation.

- No junk
The seller fee structure discourages listing low, collectible-grade merchandise. And without auctions, sellers don’t fish for a naive buyer overpaying for low-grade merchandise.

About The Toy Peddler
The Toy Peddler is a leading marketplace for collectible-grade diecast toys, model railroads and action figures. The Toy Peddler partners with the leading online collector’s resource, SmartCollector www.smartcollector.com, to provide online price guidance, market insight and collection management systems to The Toy Peddler user-community. The Toy Peddler proudly presents an easy-to-use, trusted trading environment and has had a nearly zero fraud rate since its inception in 1998. For more information, contact info@thetoypeddler.com.

Contact: Melanie Rembrandt, 248-540-9660 ext. 333, mrembrandt@public-i.com
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