Quofore Continues to Expand Latin American Operations With Latest Hire, Announces New Office in Mexico City

Quofore, the world's leading provider of mobile sales force automation solutions, today named Edgar Mendoza as its director of business development for Mexico. Prior to joining Quofore, Mendoza worked for Amesol Group, ID Shop and Scan Misermi. He has over 20 years of experience with mobile technology and data collection solutions used by consumer products companies in Mexico and Latin America.

"Edgar's qualifications are a perfect fit for Quofore," said Harris Fogel, president, Quofore Americas. "He is a Consumer Products Industry veteran and has the business process and technical knowledge of solutions vital to the market, including mobile and wireless merchandising, pre-sales and direct store delivery solutions. With Edgar in place, we will be able to better serve our existing Mexican customers and strengthen our presence in Latin America for continued growth."

Mendoza's addition to the Quofore team coincides with the announcement of Quofore's first office in Mexico, located at Av. Presidente Masaryk 111 Piso 1, Col. Polanco, Mexico City.

About Quofore

Founded in 1998, Quofore is recognized as the international leader in mobile software solutions for field representatives in consumer products companies. Companies using Quofore solutions are able to drive competitive advantage through their management and execution of field sales, merchandising, promotion, and direct delivery activities. Incorporating world's best practices, Quofore solutions reflect the experience and domain expertise gained from over a decade of focus on the consumer good industry and mobile technology. Quofore markets its software worldwide through its regional offices in the Americas, EMEA and the Asia Pacific region. Quofore works with customers in both modern trade and emerging markets and has delivered solutions in more than 40 countries and 19 languages. Customers include leading global corporations such as Procter & Gamble, Spin Master, The Schwan Food Company and Brown-Forman, as well as numerous small to midsize companies. For more information, visit www.quofore.com.