Kuru Footwear Naturally Markets its Trail and Hiking Shoes to the Individual

June 13, 2012 (PRLEAP.COM) Business News
Kuru Footwear has had continued success since 2009, mainly because of its loyal customer following. Kuru has been a company dedicated to making casual, walking, hiking and trail shoes that have a custom feel for each user. Each individual is expected to feel as though the shoes were made for their own feet right out of the box. The Kuru advantage is that a user does not have to suffer through the break-in period usually associated with a new pair of shoes.

Amazingly (or unfortunately) enough, the human foot will try to adapt itself to the shape of a shoe. Arches stretch, heels flatten, bones bruise, and blisters form. These are the painful and uncomfortable natural reactions to that of a generic shoe. Kuru's technological difference is that they design shoes to mold to the feet of the person wearing them. Even those looking for shoes for plantar fasciitis will find benefit from Kuru's patent pending design. This is a healthy solution as well as the most unique selling point for the customer. One shouldn't have to break in their shoes- a shoe should work for you.

Kuru makes it happen with innovative insole padding. Light foam actually conforms to the shape of the foot inside the shoe promoting arch and side support. Form most shoe brands, this sort of technology is sold separately, and usually only to aid any aches and pains. Kuru elects to prevent said discomfort from the start. The shoe adjusts to its user, rather than the user making unnecessary, and costly, adjustments to it.

Kurushoes also have a deep heel pad designed to cradle the foot as it moves. Normally, when a heel consistently impacts downward there is a strain on the muscles and natural padding of the foot.This is caused by a flat, thin pad in the heel of a shoe that can quickly wear down.The discomfort can limit activities and make even the simple act of walking a painful chore. In Kuru shoes, the heel is carefully protected with proper alignment allowing a more natural movement. It is a simple solution: create a shoe that is designed to the shape of the human foot. Design a shoe that molds itself to its user. The result is what Kuru expects to be the world's most distinctively comfortable shoes.

About Kuru
Kuru Footwear is dedicated to making the world's most comfortable shoes that work with the human body. Their research and technology reflect the constant positive reviews from their customers. Kuru continues to successfully capture the attention of those that need the most comfortable shoe for their everyday lives. As a pioneer in the quest for prolonged comfort in footwear, Kuru continues its success in customer satisfaction.

Submitted by ROI press releases.