Cube Management's Wayne Cozad Opens Doors to China.

November 12, 2004 (PRLEAP.COM) Business News
In October, 2004, Cube Management Co-Managing Partner and Founder Wayne Cozad was the guest speaker at a seminar in Chungdu, China, conducted by the CCPIT (China Committee for Promotion of International Trade) on Developing Distribution Alternatives in the US Marketplace. The seminar was designed to help Chinese manufacturing companies understand the different distribution channels for US market penetration. Joining Mr. Cozad on the panel was David Bleyle former US Consul General for the Chungdu providence.

Forty diverse Chinese manufacturing companies attended the seminar. Wayne led an in-depth discussion on American distribution channels available to Chinese manufacturing companies. He also facilitated audience understanding that creation of quality branding in conjunction with innovative marketing techniques can be used to increase product value. Currently, most Chinese companies are competing in the global marketplace on the basis of manufacturing cost only.

"Branding products and creating product value based on market demand rather than on manufacturing cost is a foreign concept to most Chinese manufacturers. I see our opportunity as being able to use creative marketing and branding techniques to increase consumer demand for their products,' says Wayne. "And we're extremely pleased about these possibilities.'

About Cube Management:

Cube Management provides sales acceleration services to emerging growth and mid-market companies in the technology, manufacturing, healthcare and business service sectors. The experts at Cube work across the entire spectrum of marketing, sales and business development to provide customized solutions that drive revenue and profit growth. Cube combines Strategy, Process & People to produce winning results.