Web Site Optimization Announces Blog Marketing Service That Helps Web Sites Increase Search Engine Visibility and Traffic

November 16, 2005 (PRLEAP.COM) Technology News
Web Site Optimization, a leading web site optimization provider, is announcing the launch of its new "Multichannel Blogsite" marketing service. The new service allows web site administrators to create a turnkey blog for their web site that includes powerful search engine marketing features for increasing visibility, traffic and links on the Internet.

Unlike traditional weblogging tools, MySmartChannels-powered blogsites integrate multiple weblogs into any company’s web site, as well as syndicated guest weblogs, and other information sources that increase search engine rankings for hundreds of relevant search key-phrases. Blogsites also provide an array of content aggregation services designed to provide a simple and effective way to create and maintain a formidable Internet presence. (For the Blog Service, see: http://www.websiteoptimization.com or http://www.websiteoptimization.com/services/web-development/blogsite/)

"Blogs are an ideal way to generate 'natural' links the search engines favor, and take advantage of the 'long tail' by generating a continuous stream of quality content that is automatically indexed and linked through RSS XML feeds," said Andy King, President of Web Site Optimization. "Our new turnkey blog service completely eliminates the daunting challenge normally associated with creating a blog that can require IT department intervention, time-consuming installation, and hair-raising software upgrades."

Web Site Optimization’s new "Multichannel Blogsite" service provides the following:

 Search Engine Traffic - Multichannel Blogsite integrates content rich "blogs" into your web site to increase your search rankings for hundreds, even thousands of relevant search key-phrases.

 Natural Links - Multichannel Blogsite provides an ideal way to generate "natural" links the search engines favor as your content is automatically indexed and linked through RSS XML feeds.

 Nothing to Install or Maintain - The Multichannel Blogsite is hosted on the Web and easily added to any web site as a sub-domain. There's nothing to install or maintain, and everything you need is included.

 Optional Blogsite PR and training – We’ll get you up and blogging quickly with expert training and XML feed registration and promotion.

For more information about the Multichannel Blogsite service, see: http://www.websiteoptimization.com or http://www.websiteoptimization.com/services/web-development/blogsite/)

About Web Site Optimization:

Web Site Optimization, LLC provides web site optimization and search engine marketing services that “tune up” web sites for increased usability, conversion rates, traffic, and profitability. For more information about Web Site Optimization visit www.websiteoptimization.com

###

Reference:

Blog Definition - A weblog or "blog" uses XML news syndication to automatically distribute your newsfeeds to sites around the Internet. Weblog authors post headlines, decks, and stories about their favorite topics, displayed in reverse chronological order. Weblogs make publishing your news and information easy.

Not surprisingly, weblogs are quite popular, with over 70,000 blogs created every day. In fact, Technorati is now tracking over 20 million weblogs, with the total number of weblogs doubling every 5 months. This trend has been going on for at least three years. If you don't have a weblog for your business, you are undoubtedly falling behind your competitors. Click here for Wikipedia’s definition of a Blogsite
http://en.wikipedia.org/wiki/Blogsite

Media Contact:

Contact Matt Hockin at 503.246.1375 for an interview with Andy King or a review copy of Andy King’s popular book titled Speed Up Your Site - Web Site Optimization http://www.interactivemarketinginc.com matt(at)interactivemarketinginc.com