Epom Launched New Service for Non-optimized Mobile Sites, UniMobile
January 22, 2013 Business News(PRLEAP.COM) Epom, an international ad serving and ad management solutions provider, recently created Epom UniMobile, a service that enables monetizing non-mobile optimized sites.
Epom UniMobile technology enables the ability to run mobile ad campaigns on display sites and profit from a mobile audience. Epom Market accepts web sites that are non-optimized for mobile but have a good share of mobile traffic.
"As magazine and news publishers put more emphasis on mobile, the tools and platforms designed to draw more advertising dollars into the medium are increasing as well. However, major advertising networks aren't eager to accept sites which are non-optimized for mobile. We are launching technologies that will be helpful in mobilizing these sites, which in turn will help them become monetizing sites. Epom is pushing forward in becoming a leader in providing these services for them." -Anton Ruin, CEO at Epom, Ukraine.
UniMobile allows advertisers to expand the audience and client base for their mobile campaigns. Likewise, it enables publishers to make more profit from mobile users without developing mobile web sites versions, embracing its deep targeting capabilities.
One of the unique features that distinguish our service from others is its simplicity of integration and management. Every time the desktop web site gets mobile hits, visitors will see mobile ads. It only takes a few minutes to place the code at the bottom of the desktop web site and start to run ads. It is worthy to mention that the code doesn't influence the websites performance and doesn't increase the page load time.
Anton took a minute to talk about why they invested in creating this technology: "Mobile solutions have been geared around ad networks; there haven't been a lot of solutions in the marketplace to support ad campaigns on non- optimized mobile sites. They have to deliver the same level of experience on mobile properties that is delivered on the web. This is why we created UniMobile, a unique technology for non-mobile optimized sites monetization."
Established in 2010, Epom is an international company that develops ad serving and ad management solutions for publishers, multi-site content networks, ad networks, and advertisers.
Epom enables its users to run display, video, mobile ads in one place thus saving time, resources and bringing more profit. Epom is massively scalable platform suitable for any impressions volume that needs to be served.
For more information, visit http://epom.com/