A new interactive digital magazine, AVANTOURE, coming soon!

January 09, 2006 (PRLEAP.COM) Business News
AVANTOURE is a lifestyle publication based on an original concept and presented in a powerful digital format to create game-like experiences in a virtual world of dream identities, secret desires, and risky endeavours.

The rationale for the publication is based on the concept of ‘Life is a Game’, which builds its content around six game elements: Roles, Games, Toys, Places, Rules and Players. These elements are reflected in each section of the magazine, i.e. Jackpot, Homo Ludens, Trophies, Adrenaline Rainbow, School of Trickery, and Anthology of Temptation.

The digital format of the magazine will give both publishers and advertisers a unique opportunity to engage AVANTOURE readers in a mutual interactive environment.

The digital magazine will offer a paper-like experience, with the same layout, text and advertisements as the printed version. But there will be added advantages which are possible only in the digital format. Digital elements such as animated pictures, hyperlinks, audio and video trailers, embedded within the magazine will help to create a virtual world full of discoveries and adventures.

The first issue of AVANTOURE magazine will be available FREE of charge on www.avantoure.com starting from March 2006.

AVANTOURE magazine is published by an independent London based company, Avantoure UK Ltd. The digital format of the magazine is supported by Zinio System Inc. www.zinio.com

For further information please contact:

Advertising
ads@avantoure.com

Sponsorship and Editorial
publisher@avantoure.com

All other enquiries
info@avantoure.com