Advertising Company in India

February 02, 2006 (PRLEAP.COM) Business News
Indian advertising has come a long way from the time it started with companies owned and managed by foreigners, even before independence. However, post independence, a number of companies of Indian origin were promoted by the public sector. Though, soon after, with liberalization and the coming of multinationals and an open Indian economy, foreign advertising agencies came in the country and acquired stakes in India agencies. And today, the top advertising companies in India are multinational agencies handling clients both in India and abroad.

Today, the advertising companies in India are not just providing creative for Print and TV commercials, but a diverse section of media including Internet, Movie Promotions, Outdoor advertising, rural advertising, events, etc. Thus, a single ad agency today, is providing a plethora of services from content creation, developing the artwork, TVCs, radio jingles, internet advertising, promotion in movies, outdoor advertising, POPs, media planning, public relations services, marketing consultancy services, amongst others. is a publishing house that caters to the field of advertising, media and marketing. It provides all the information from the industry, from latest news updates, discussions, views expressed by prominent people in the area, analytical information, brand updates, events, latest trends and much more. With a vast consumer base and a good reputation over the last 5 years in the industry, the company provides great opportunities to advertisers to advertise with them and reach out effectively to their clients.

There are a number of other media portals providing information related to advertising and marketing communications. They provide a healthy competition to Exchange4media. What they lack in them is the variety which has in it. They too provide content related to advertising and marketing services, media, latest news, interviews of the who’s-who from the industry, event updates, awards, and much more