Practical Search Engine Marketing for Ordinary Mortals
February 15, 2006 (PRLEAP.COM) Technology NewsAfter four years of research on Search Engine Marketing, Raul Vergara, a technology writer, researcher and home-based entrepreneur, has finally launched his blog "Practical Search Engine Marketing for Ordinary Mortals".
Raul Vergara is not a newbie in IT and Internet having previously worked as an IT management professional for various multinational companies for the past 17 years. As a home-based entrepreneur, he now concentrates all his efforts providing IT consultancy for big companies and blogging, on the side.
Raul Vergara was asked why publish a blog on Search Engine Marketing (SEM)? "A lot of websites managed by small and medium-sized business owners cannot afford to hire the services of a Search Engine Marketer/Consultant. This blog intends to educate the ordinary website owner so that they will have the basic knowledge to do their own search engine marketing campaigns for their business websites. Of course, I won't mind if they hire me as their consultant but I really would like them to be able to do SEM on their own." he said.
Currently, Raul Vergara has written 38 articles on Search Engine Marketing and he is sharing this knowledge to everyone who wants to get a good grasp of its concepts and applications. "The knowledge you will gain from it will help you propel your business website rank well in Search Engine Results Pages (SERPs). The best thing about this blog is it is all free. But free does not mean less in quality. The valuable advice I provide to big companies on SEM is the same tips, tricks and techniques I presented in this blog." he added.
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