PixelMEDIA Advances Ecommerce Excellence in 2018
December 19, 2018 (PRLEAP.COM) Business NewsLifestyle Brands Look at Pixel to Grow Online Revenue with Salesforce B2C Commerce
PORTSMOUTH, New Hampshire, Dec. 19, 2018 – PixelMEDIA helps lifestyle brands launch, manage, and grow their ecommerce business on Salesforce Commerce Cloud (formerly Demandware). In 2018, top lifestyle brands joined the Pixel family. Although, each brand has a different business focus, they have one common goal, to create a superior customer experience to drive ecommerce revenue.
"Our focus solely on Salesforce Commerce Cloud enables us to be experts in the platform. In 2019, we will continue to add SFCC resources to allow our clients to turn to Pixel for all needs relating to SFCC, including development, user experience, merchandising, and digital marketing," says Erik Dodier, CEO & Co-Founder at PixelMEDIA.
Pixel leveraged its Salesforce certified team in 2018 to not only implement and optimize the capability of Salesforce Commerce Cloud, but also enhance customer engagement with the power of Salesforce Marketing Cloud. Additionally, they provided custom solutions in user experience and functionality needs that come with the uniqueness of the lifestyle brands they support. This has enabled Pixel to push strategies and conversion optimization further with Einstein's artificial intelligence and machine learning, mobile-first experiences with Storefront Reference Architecture (SFRA), smart merchandising, and marketplaces and feed marketing.
"Our team understands that customer relationships are a cornerstone to the next level of ecommerce. This fuels their curiosity and commitment to learn and push the boundaries of Salesforce Commerce Cloud, making them the best problem solvers in the industry," says Thomas Obrey, CTO & Co-Founder at PixelMEDIA.
This drive has led Pixel to a Silver Consulting Partnership with Salesforce Commerce Cloud and Premium Partner Status with Google. In 2018, members attained individual certifications in Commerce Technical Solution Design, Digital Development, Level 2 SFCC, and Marketing Cloud Consulting through the Salesforce certification programs.
The Pixel team continues to advance brand ecommerce with their eyes on the shifts in customer behavior, customer expectations, and industry advancements. The continued increase in mobile transactions, artificial intelligence, how users search, and a changing demographic will drive brand strategies forward in 2019.
"We anticipate another successful year here at PixelMEDIA with new challenges, growth opportunities, and strong client relationships that will continue to drive the customer experience for our brands." concludes Erik Dodier.
PixelMEDIA helps lifestyle brands launch, manage, and grow their ecommerce business on Salesforce Commerce Cloud. This partnership leverages the world's leading ecommerce platform with our proven team at Pixel that enables brands in footwear, apparel, sporting goods, and specialty food categories to increase their online revenue. For more information, visit www.pixelmedia.com.