San Diego Digital Agency Releases Latest Evolution of Website

August 20, 2019 (PRLEAP.COM) Business News
CARLSBAD, CA - Aug. 20, 2019 - Elevated, a San Diego-based digital marketing agency today announced the release of the latest iteration of the agency's website, Elevated.com.

Elevated CEO Cary Johnson said Elevated applied the same evolutionary website design and development process it delivers to clients. He said the evolutionary website approach isn't a rebranding or site overhaul. Rather, it's the next step forward based on a careful study of what was working and not working to attract best-fit clients.

This continuous approach to website design and development is important for businesses to embrace, Johnson said.

"The evolution in design & development for the latest release of Elevated.com was in reaction to the necessary need for businesses to showcase their real selves - their values, their authentic - not idealized - culture, and their voice," he said.

The new design exhibits a stronger connection with Elevated's values, "the four Rs": Reliability, Results, Relevant, and (most importantly) Real.

  • Reliability - Be Reliable - Respond quickly, pick up the phone instead of an email, meet deadlines, deliver to expectations.

  • Results Results Driven - We are great at what we do but we don't pretend that every result is going to be a home run. We set realistic expectations.

  • Relevant Stay Relevant - It seems like there is a new platform, technology, marketing channel every day. Our job is to make sure that we identify, test and share with our clients those we feel will best help them grow their business.

  • Real Be Real. We believe in 100% transparency and 0% B.S. We want to have real conversations and real relationships with our clients.

  • In a blog post announcement on Elevated.com, Johnson elaborated on the effort to differentiate Elevated from traditional agencies. Elevated's leadership team members have worked for, managed and/or owned large agencies in the past. Elevated's messaging needed to reflect their values.

    "From the inside, [traditional agency] culture is a Churn & Burn, score and keep the account at any cost (to both the agency staff and to clients), experts-at-anything-and-everything, all about the billable hours approach, " Johnson said, adding. "Clients often end up locked into long-term contracts for services they don't need and a team afraid to give voice to their expertise for fear of losing the account. We knew what we didn't want [as an agency]."

    The website highlights Elevated's services including Search Engine Optimization, Paid Media, Email Marketing, Conversation Rate Optimization, Reputation Management, Design + UX/UI, and Development.

    Patrick Dower, Elevated's Senior UX/UI Design Lead guided the team through the evolutionary website design process.

    "We had known for some time that we wanted a voice (tone & visually) that was more true to who we were - impactful, leaders, & authentic," Dower said.

    Visit the website at https://www.elevated.com/. Call the agency directly at 760-501-0439, reach out via the contact form or live chat on the website or email info@elevated.com.

    About Elevated: Elevated is an award-winning San Diego/Carlsbad internet marketing firm that specializes in providing digital marketing solutions to businesses in highly-regulated industries, including healthcare, financial services, and life sciences. Elevated's services include: marketing strategy; email marketing, paid search; web design & development; Search Engine Optimization; and Conversion Rate Optimization.

    Share Article