New Hat Offers Evaporative Cooling and UPF 50+ with Style

HUNTSVILLE, Alabama—Silver Eagle Outfitters, the name synonymous with affordable and functional heat stress prevention apparel, introduces their wide-brimmed Kula™ hat. Made of the same evaporative cooling fabric as their trusted cooling vests, Silver Eagle's Kula wide-brim hat expands the company's already popular line of cooling products.

Named after the Kula agricultural district in East Maui, Hawaii, where higher elevations and semi-arid trade winds maintain a cool and comfortable year-round climate, the comfort benefits of the Kula wide-brim hat prove it worthy of its name. Like all Silver Eagle evaporative cooling products, when activated with water, the Kula is designed to work with nature to provide continuous, effective relief from high temperatures for two to four hours, depending on the climate and environmental conditions.

"As with all of our products, we worked through numerous prototypes of the Kula hat to ensure the end product offers maximum performance and durability. Our design efforts resulted in added style and superior protection from ultraviolet radiation in addition to providing cooling relief from the heat,' said Nancy Keen, Silver Eagle Outfitters Cofounder. With an ‘Excellent' ultraviolet protective factor (UPF) rating of 50+, the Kula hat offers unsurpassable sun protection by blocking 98%-plus of the sun's harmful UVA and UVB rays linked to skin cancer and premature aging. This is the highest rating category available in accordance with globally recognized standards for sun protective clothing[1].

Equivalent to its unmatched qualities of heat- and sun-protection, the classic design and fitted style of the Kula hat make it ideal for any outdoor activity.
*The outer shell of the hat is made of a durable, quick dry, natural weave desert khaki fabric for easy care and breathability.
*A three-inch brim constructed of two layers of Silver Eagle's evaporative cooling material works to retain the brim's shape while offering cooling shade.
*The ultra-soft, internal headband made from evaporative cooling fabric wicks away perspiration and enhances the evaporative cooling effect.
*A nylon liner with durable, water-repellent (DWR) finish keeps the wearer dry and comfortable.
*Brass ventilation holes in the crown of the hat increase air circulation and evaporation to enhance the cooling effect.
*Snap buttons on each side allow the brim to be worn up or down, while a leather retention snap wraps around the chin to keep the hat in place.
*Suggested retail price for the Kula hat, available in sizes S-XL, is $48.00. For additional cooling and added sun protection, a matching, one-size- fits-all, attachable neck cover is available for $10.00.
*Like all Silver Eagle products, the Kula wide-brim hat is completely machine-washable.

Silver Eagle Outfitters vests, headwear, blankets, and animal products are guaranteed for effectiveness and can be purchased direct from their online store at www.CoolingApparel.com or by calling 888-672-6963.

[1.] In accordance with Australia/New Zealand Standard 4399, the original globally recognized standard for sun protective clothing, as well as the testing standards established by the American Association of Textile Chemists and Colorists (AATCC) Test Method 183 and American Society for Testing and Materials (ASTM) D 6544 for the rigorous evaluation of a fabric's life cycle UV protection. These standards are acknowledged as the most stringent UV protection standards in the world. In addition, Silver Eagle's Kula hangtags comply with American Society for Testing and Materials D 6603 for labeling sun protective clothing.

About Silver Eagle Outfitters
Silver Eagle Outfitters is the leading manufacturer of cooling garments using a specially constructed, three-layer composite fabric. Activated in minutes by tap water, moisture is trapped within the fabric's super-absorbent core and is released through evaporation to produce a gentle cooling over an extended time period. The fabric's water-resistant inner lining pulls heat away from the body and wicks moisture away from the skin, keeping the wearer cool and dry. This evaporative technology cools the wearer for two to eight hours, depending on the climate and environmental conditions. Fully activated, Silver Eagle apparel remains lightweight and breathable, allowing the wearer full range of motion and consistent comfort. Worn dry, Silver Eagle garments provide an effective ultra-light barrier to the cold and wind.

For more information on Silver Eagle evaporative cooling products, contact: Silver Eagle Outfitters, LLC., 917 Willowbrook Dr. Suite F, Huntsville, AL 35802; Phone: 888.672.6963; www.CoolingApparel.com; email: info@silvereagleoutfitters.com

Silver Eagle Outfitters and Kula are trademarks of Silver Eagle Outfitters, LLC