(PRLEAP.COM) J. Brad Moss, President of Moss Consulting, an international consulting and project management firm, announced today that the company has released an article titled, “Using the Weak Dollar to Grow Sales and Expand Market Reach.” Moss Consulting provides a range of services, from consulting companies on European market entrance strategies to actual implementation of European projects, for small- and medium-sized US enterprises (SMEs) who desire to expand their operational reach to include Europe.

The article addresses how U.S. businesses, especially small and medium-sized enterprises (SMEs) should use the current weakness of the Dollar relative to European currencies as a competitive advantage. By doing so, these SMEs can induce a positive impact on their cash flow. According to Moss, “The Dollar’s current value against some foreign currencies, most notably the Euro and the Pound, has created a tremendous business opportunity for U.S.-based companies to sell their goods into the European marketplace. Smart organizations will realize this, and will look to existing commercial enablers to assist them in exploiting this opportunity to have an immediate and real impact on top-line growth.”

The article can be viewed at: www.moss-consulting.com/062702.htm
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Moss Consulting, founded in 2004, is based is Teuven, Belgium. The company, whose services range from pure consultancy to actual implementation of European business models, helps US-based SMEs who require rapid and efficient expansion into the European marketplace. For more information, contact J. Brad Moss at info@moss-consulting.com, or visit us at www.moss-consulting.com.
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