IBOAI DECLARES NEW BANANA CRÉME TRIM ADVANTAGE® PROTEIN BAR A WINNER Jody Victor of IBOAI goes bananas for this awesome new flavor!

GRAND RAPIDS, Mich., Dec. 17, 2004 – The Independent Business Owners Association International (IBOAI) announced its support of the new Banana Crème TRIM ADVANTAGE® Protein Bar launched by Quixtar Inc. (www.quixtar.com).

"Quixtar continues to introduce great new products that support the efforts of the Independent Business Owners (IBOs) across the U.S. and Canada who comprise membership of the IBOAI (www.IBOAI.com),' said Jody Victor, member of the IBOAI Board of Directors Executive Committee.

"There is great demand for nutrition and fitness products that support healthy lifestyles,' says Jody Victor. "The TRIM ADVANTAGE line of protein and meal replacement bars and shakes provides IBOs exciting new opportunities to expand their businesses.'

The new Banana Crème TRIM ADVANTAGE® Bar packs plenty of protein and only 3 grams of net available carbs. Each TRIM ADVANTAGE Protein Bar is made with all-natural flavors and an exclusive brand of whey and soy protein that delivers an awesome 22 grams of protein. Of the 20-23 grams of total carbohydrates in each protein bar, only three convert easily to glucose, the carbs most people "count' in their low-carb diets.
"TRIM ADVANTAGE Protein Bars are the perfect addition to low-carb eating plans,' says Jody Victor.

TRIM ADVANTAGE Bars are available in the United States and Canada through Independent Business Owners powered by Quixtar. For more information or to purchase products, visit www.quixtar.com.

The IBOAI is an independent organization dedicated to representing the interests of Independent Business Owners (IBOs) throughout North America. Governed by a Board of Directors, the IBOAI:
- Promotes the best interests of IBOs and serves as an advocate in IBO issues.
- Promotes and protects the integrity of the Independent Business Ownership Plan.
- Ensures that the business opportunity today is as good or better for future generations.
- Acts as an advisory group to Quixtar Inc. and Quixtar Canada Corp.

The IBOAI Board of Directors Executive Committee includes Independent Business Owners Fred Harteis, President, Billy Florence, Vice President, Greg Duncan, Secreatary/Treasurer, Mark Crawford, Tim Foley, Rex Renfrow, Jody Victor, and Steve Woods.