GoodStorm Offers Non-Profits Free, Easy-to-Use e-Commerce and Community-Building Tools

March 30, 2006 (PRLEAP.COM) Technology News
Quick-Set-Up Online Storefronts Return 70% of Profit Back to Sellers

SAN FRANCISCO, CA (March 30) – Goodstorm (www.goodstorm.com), a progressive e-Commerce company, has launched free, easy to use e-Commerce and community building tools that enable socially responsible organizations to open online stores and generate income from e-commerce sales.

At GoodStorm.com, organizations and individuals can launch online stores selling digitally printed T-shirts featuring their own designs. GoodStorm handles inventory management, shipping, logistics, and billing, so sellers have more time to create designs and build and nurture communities of people who share their values.

Non-profits incur no costs for opening or running a Goodstorm storefront because the e-store tools are free and the shirts are printed and shipped on-demand. Best of all, store-owners keep 70% of the revenue generated from sales — instead of the 20% to 30% offered by other e-Commerce enablers.

Yobie Benjamin, GoodStorm Founder and CEO, said, “We’re on a mission to help socially responsible organizations and individuals develop sustainable sources of income, using the mechanics of capitalism to empower people to do good. By eliminating barriers to entry and delivering 70% of the profits back to our store owners, GoodStorm’s fair profit model of ‘Capitalism Done Right’ enables them to realize the true potential of the Internet.”

Andy Rappaport, GoodStorm Co-Founder and Board Member, and a leading venture capitalist and philanthropist, added, “We are creating a global marketplace that attaches social meaning to e-Commerce and enables a community of social entrepreneurs and activists. By providing easy-to-use tools that most non-profits couldn’t develop on their own, GoodStorm is enabling progressive organizations to become economically self-sustaining.”

Launching an online store at GoodStorm.com is easy. Sellers upload their own original shirt designs and indicate how they want them to appear on their shirts. Then they choose the sizes, colors, styles and qualities of shirt they want to offer and decide how much to charge. It typically takes less than an hour to open a store.

According to Andrew Boyd, creator of the Bring Them Home Now “Peace Ribbon” campaign, “GoodStorm helped us get a store up and running in no time without any upfront costs. We were able to launch our campaign with our logo almost overnight. They really cared about the quality of the merchandise, and were dedicated to helping us in our mission. It's great to have allies like GoodStorm, who give us exposure to their community of progressive-minded shoppers, and who help us earn real money while spreading our word."

Laney Whitcanack, Executive Director, The Princess Project, adds "Quick. Easy. Supportive. A no-brainer. GoodStorm has been a great partner for our e-commerce needs. As an all-volunteer organization, time is a precious commodity and trust is essential for us to grow our organization and best serve the girls we work with. GoodStorm's model for helping us grow our organization through e-commerce was easy to understand and helped us see how to generate real, substantive revenue quickly. It also gives our supporters an opportunity to have more contact with our brand and vision.”

In the coming months, GoodStorm is planning to deliver entertainment and media properties, and widen its array of on-demand merchandise. For more information, please visit: www.goodstorm.com.

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About GoodStorm

Founded by serial entrepreneur Yobie Benjamin and venture capitalist and philanthropist Andy Rappaport, GoodStorm is an economic change agent that empowers organizations and individuals to generate higher income from e-commerce sales. The company develops and provides free tools, technologies and social-networking functionality for sellers to create online stores to market print-on-demand apparel and co-branded merchandise through GoodStorm.com.