The SalesRoundup, Reaches Milestone for a Sales Podcast

April 01, 2006 (PRLEAP.COM) Business News
The SalesRoundup Podcast Releases Episode 25.

SalesRoundup (www.salesroundup.com ), the premier brand in sales podcasting and producer of some of the most popular and widely subscribed business content, today announced the release of its twenty-fifth episode.

Produced weekly, The SalesRoundup Podcast is made available for streaming directly from the SalesRoundup.com website, as a subscription via RSS or the Apple’s iTunes Podcast Directory. The sales professional has the ability to consume the content while visiting the website, or by downloading the show to their iPod ( or other mp3 players ) in an opt-in subscription basis for listening later while commuting or driving to a sales call.

“Our goal in launching a sales podcast,” says Mike, co-founder and co-host of the show “is to provide sound practical advice to sales people, by leveraging decades of experience and a large pool of experts, in an entertaining yet informative format!”

“They are like Click and Clack for Sales Professionals,” says a listener referring to the popular National Public Radio show “Car Talk”

No other show allows sponsors to reach such a targeted “opt-in” audience of sales professionals in this unique manner. Instead of using the tired ( and often ignored ) banner add campaigns, The SalesRoundup Podcast offers sponsors an effective testimonial style format at pennies on the dollar of the cost of a traditional, non-targeted radio campaign.

“While the podcast will succeed with the help of sponsors, we are committed to keeping promotional messages both unobtrusive and relevant to our audience. This strategy will prove beneficial to both the audiences and potential sponsors”, Says Joe, co-host and co-founder.

Dissatisfaction with traditional radio, which has too much advertising and generic programming, The SalesRoundup listeners enjoy the time-shift consumption of content. Podcasting represents a shift from mass broadcasting to an on demand personalized media. You listen when it suits your schedule. It’s like a talk radio programming on a portable MP3 player.

“We want to be the furthest thing from traditional radio as possible,” Joe Says, “We are in development of additional sales and marketing related podcasts to further segment the business subscriber. This narrow segmentation will provide sponsors a more targeted effective campaign and the listener relevant content.”

With an estimated 8 million people listening to Podcasts, and a conservative estimate of 60 million podcast listeners by the year 2010, the demand for fresh programming will fuel superior content.

To find out more about this unique Sales Podcast and how to take part visit: http://www.salesroundup.com .


The SalesRoundup: A Podcast for High-Tech Sales Professionals. A Sales Podcast

For More Information Contact:
Joe & Mike
The SalesRoundup Podcast
press@salesroundup.com
206-350-sale ( 7253 )