Spillgroup and Boonty announce the launch of allgamez.com

April 17, 2006 (PRLEAP.COM) Entertainment News
The most varied offering of downloadable video games via allgamez.com.

All types of gamers (including both regular and casual gamers) will access a large portfolio of more than 350 downloadable games, completed with a regular flow of new games. For example,
- The new sequel to the bestseller casual game Luxor targeting non regular gamers looking for easy, fun and rich games.
- The latest opus of Pro Cycling Manager, considered one of the best sport simulation in today's video game market.

“ Spillgroup’s game portals are really successful in many countries in Europe, thus becoming essential for Boonty. Sharing a common vision of customer expectations, we will together focus on delivering qualitative and innovative services with great anticipation.” says Jonathan Barton, Business Partnership Manager, BOONTY.

A complete and integrated solution for increased revenue

By opting to use the white-label solution offered by Boonty, Spillgroup benefits from the quality and variety of the Boonty video game catalogue in addition to Boonty’s marketing expertise and technological know-how.

“We are really excited about the cooperation with Boonty. They are a pioneer in the downloadable games industry, and their innovative technology provides us with the best games at any time,“ says Reinout te Brake, Marketing & Business Development Director, SPILL GROUP. “I believe the trend to download games online will continue to increase rapidly. During the month-long test stage, allgamez.com has already produced a great amount of traffic which converted in interesting revenues. We are very confident that allgamez.com will be a huge success.”

Boonty delivered a complete solution to create, manage and animate game channels, including:
- The design and development of the offering to the different types of visitors and players ,
- Boonty's leadership in rights negotiation
- An online Marketing expert dedicated to the animation of allgamez.com aimed at increasing Spillgroup’s revenue
- Boonty's downloading and distribution platform, and Boonty itself dealing in total security with any technological issues relating to digital distribution.