ENewsletters - Regular E-Newsletter Communications Equals Increased Sales

January 31, 2005 (PRLEAP.COM) Business News
Regular Communication = Increased Sales

Is your sales lead generation program running on fumes? A successful eNewsletter campaign can be an extremely effective antidote for what ails you. With the right message and target, a compelling eNewsletter can serve as an invaluable marketing tool to help fill your sales pipeline with prospects…prospects that can be turned into customers. Using an eNewsletter to position your business as a market leader and as “the expert” will help pave the way to greater demand for your product or service.

Targeted e-Mail Targets Your Best Prospects

In today’s competitive marketplace, it’s highly likely that countless numbers of your sales prospects don’t even know your company exists. So why not try to capture those potential customers through opt-in e-Mail? Cube Management is here to help. We’ll work with you to identify opt-in e-Mail lists and develop targeted eNews campaigns that introduce your products and services to this vast, untapped new audience. And we’ll use our expertise to incorporate strong conversion mechanisms into your eNewsletter—mechanisms that encourage these prospects to identify themselves as potential customers, allowing you the opportunity to make sales.

Have a Customer Success Story? Then Say So!

Sharing a customer “case study” with prospects in your eNewsletter is an excellent credibility builder. Perhaps no other communication vehicle does a better job of demonstrating both business proficiency and customer focus than a well-crafted case study. And that’s where Cube Management steps in. Our talented team of marketing professionals can develop a compelling case study that not only illustrates your business savvy to potential clients, but inspires them to contact you when needing similar assistance.

Beyond Your e-Mail List

Far beyond your e-Mail list exists a pool of sales prospects just waiting to be tapped. At Cube Management, we offer Optimized Press Releases designed to reach these potential customers through normal press release channels as well as the search engines. Our cyber-savvy professionals know how to leverage the power of the Internet to augment your online marketing efforts and boost your online sales.

A successful eNews endeavor is usually a lot more than the sum of its parts. You need to be sure it’s well-integrated with every other aspect of your corporate marketing and sales strategies. In addition to newsletter creation and execution, Cube Management can help you with all of the other assets needed to drive revenue through your door. From Search Engine Optimization and Pay-Per-Click advertising, to collateral development and website design, our Marketing expertise runs the gamut. Whether you want to outsource small projects or ongoing campaigns, we can help you optimize your online marketing efforts and improve your bottom line.

About Cube Management

Cube Management provides sales acceleration services to emerging growth and mid-market companies in the technology, manufacturing, healthcare and business service sectors. The experts at Cube Management work across the entire spectrum of marketing, sales and business development to provide customized solutions that drive revenue and profit growth. Cube Management combines Strategy, Process & People to produce winning results.