“The Leeroy Jenkins Parable,” by Todd Mintz Published In Search Engine Guide
July 14, 2006 (PRLEAP.COM) Technology NewsCube Management’s Search Engine Marketing Specialist Todd Mintz authored, “The Leeroy Jenkins Parable: How Not To Implement An Internet Marketing Strategy.” which was published on the Search Engine Guide website (http://www.searchengineguide.com), one of the leading sources for search engine information on the Internet.
The World of Warcraft misadventures of Leeroy Jenkins (profiled at http://www.leeroyjenkins.net) are an excellent allegory for what many businesses face when they implement an internet marketing strategy. Generating leads and making sales online require a tactical alignment of many different people performing different functions. Sometimes, people might think that they can take shortcuts around the planning process…however, these folks are much more likely to fail in their efforts. Leeroy Jenkins & his World of Warcraft compatriots were slaughtered because Leeroy believed expedient action was more important than strategic planning. If your business behaves like Leeroy, it will likely suffer Leeroy’s fate.
At Cube Management, we boast a proven track record of success in implementing highly targeted, successful search engine marketing programs that boost sales and produce strong ROI for our clients. Let us show you how search engine marketing can bring targeted prospects to your website and new revenue through the door.
To download our SEO Guide, please click on the following link: http://www.cubemanagement.com/resources/downloads/seoguide.asp .
About Cube Management
Cube Management (http://www.cubemanagement.com) provides sales acceleration services to emerging growth and mid-market companies in the technology, manufacturing, healthcare and business service sectors. The experts at Cube Management work across the entire spectrum of marketing, sales and business development to provide customized solutions that drive revenue and profit growth. Cube Management combines Strategy, Process & People to produce winning results.