Mobile Gaming 2005 –B2B conferences visiongain

This conference will cover the current key gaming issues and it includes case studies from all players of the value chain. It will gather representatives of the wireless industry to discuss the opportunities and challenges related to the deployment of mobile games.

The Mobile Gaming 2005 conference will take place on May 11th & 12th at the Marriott Kensington Hotel, London. It will commence with a keynote from Vodafone Group Services Ltd on how they are taking mobile games to the next level using 3G.

Mobile gaming is finally beginning to come of age. Advances in handset technology, such as large colour screens, larger memory capacity and compact physical size, as well as the developments in 3G GPRS, EDGE, Java and BREW have enabled the market to realise the potential of mobile handsets as fully-fledged gaming devices. As mobile network operators continue to seek out new opportunities for increasing ARPU, many have focused on improving mobile data capacity to enable subscribers to use a wider range of applications other than voice services. Discover how Orange support game developers and how the developers can win business. Learn from Wind’s experience of branded versus unbranded games and Nokia’s multiplayer gaming over GPRS. Find out Gizmondo’s topic on next generation mobile entertainment device and how deploying an innovative device to include MP3 music player; Mpeg4 more playing capacity; digital camera; GPRS network link to allow wide-area network gaming. You can also learn how Internet portals can drive mobile gaming - Yahoo! Mobile, Europe’s presentation will look into the opportunities for portals entering the mobile content market and Yahoo's market entry strategy for mobile gaming.

Companies and organisations participating in the conference program include:

Tim Harrison, Head of Games, Vodafone Group Services Ltd
Steve Glagow, Director of Orange Partner, Orange Group Business Development and Partnerships, Orange
Davide Pisano, Mobile Games Content Manager, Wind
Jukka Helin, Head of MediaLab, TeliaSonera
Oscar Clark, Product Manager - Games & Gambling, Three
Paul Maglione, Senior Vice President, Digital Bridges
Kristian Segerstrle, Head of Products and Services, Macrospace
Mark Lefour, EVP Player Services, IN-FUSIO
Juan Montes, Managing Director, Jamdat Europe
Paul Hilton, Head of Games, Gizmondo
Saurav Chopra, Business Development Manager, Mobile Services, Yahoo! Mobile, Europe
Sunil Gunderia, General Manager of Mobile, Europe, Walt Disney Internet Group

Complementing this conference, are two half-day pre-conference interactive workshops
(Tuesday 1st March 2005)

Morning Session: WHAT IS REQUIRED TO ENSURE MOBILE GAMES HAVE A VALID ENTERTAINMENT VALUE
Led by: Tom Kelly, Founder, PurpleWisdom Consultants

Afternoon Session: MOBILE GAMING VIEWED FROM THE MOBILE PERSPECTIVE: LESSONS LEARNED FROM 10 YEARS OF MOBILE SERVICES
Led by: Han Weegink, Global Market Development Manager, LogicaCMG Wireless Networks

The first half of the day will provide an in-depth look into key ingredients for mobile games to work as entertainment and how the interaction with the content maybe diminished in its effectiveness as an entertainment experience/ product. After lunch, other topical issues will be covered including: Mobile games versus games on the mobile phone; understanding the mobile user and the implications of a mobile network; using the mobile infrastructure to optimise the mobile gaming business.

For more information about this event, please visit www.b2b-conferences.com

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About B2B Conferences:

B2B Conferences is one of Europe’s fastest growing media companies today, basing its knowledge on the raft of management reports and industry news letter that the parent company produces each year. B2B Conferences has built up a solid reputation for putting together high quality business to business event workshops aimed at the corporate community.

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For additional information contact:

Senh Ip
Corporate communications
Tel: +44 (0) 20 8767 6711
Fax: +44 (0) 20 8767 5001
Email: Senh.ip@visiongain.com

For more information about visiongain, please visit www.visiongain.com

Corporate tables and sponsorship/exhibitor opportunities are still available; please call the hotline or email Andrew.oliver@visiongain.com for more information.