(PRLEAP.COM) Mumbai. August 23 , 2006. Hansgrohe AG, the global manufacturer of innovative plumbing appliance products, is set to help Indian consumers, (individuals and large and small builders), engineers, plumbers, interior designers, and planners, focus on their key areas of competence in the sanitary ware segment. The key areas are customer preferences, installation processes, product design, mistake–proof assemblies, and creating awareness of environment considerations. To achieve this end The Hansgrobe Group, in collaboration with its Indian partner, Jaguar & Company Limited, is setting up Orientation Centres across the country. The Centres will showcase and provide hands-on experience to customers and service-providers of a wide range of innovative sanitary products that conform to market trends. Mumbai’s first Orientation Centre has been launched today.
The Orientation Centres are commitments to ecological and social issues that have been embedded in the Group’s philosophy for many years and are practiced at all levels throughout the company.
The Centre will display the complete range of bath fittings/accessories, chandeliers, ceiling lights, fiber optic lighting and steel basins for modern interiors. However, JAQUAR Orientation Center is meant to be much more than just a display and demonstration center for JAQUAR products. The best selling brands are Hansgrohe, Axor, Pharo, and Pontos.
The Hansgrohe Group develops annual sustainability reports that indicate the way for both internal and external developments. A fascinating example - the company noticed a growing need of urban people for connecting to the original relationship to nature. This resulted in designing a captivating bathroom collection, which retraces the path back to our beginnings

Global Player from the Black Forest
Although showering was not invented in the Black Forest, the innovations by Hansgrohe AG (www.hansgrohe.com), based in Schiltach in Germany’s Black Forest, such as the shower wallbar, adjustable shower jets and most recently AIR technology, have consistently revolutionized the daily shower. It’s no coincidence that the company – which was founded in 1901 – has for years been the market leader in showers and leader in innovation in the international sanitary industry.
With nine production sites on three continents, marketing companies and advisory centers close to the customers in 24 countries around the world, Hansgrohe AG is today one of only a few global players in the sanitary industry. The company offers innovative technical sanitaryware products & modern design-based bathroom solution under the names Hansgrohe , Axor, Pharo and Pontos. Its showers and faucets are to be found in Lufthansa’s VIP lounges in Frankfurt, on the world’s largest cruise liner, the Queen Mary II, in the Bulgari Hotel in Milan, and in the Le Meridien in Mumbai – to name just a few of the projects completed in recent years. With a workforce of above 2900, one third of whom are abroad , in 2005 the Hansgrohe Group had a total turnover of 476 million euro,76% of which came from outside Germany – an increase of 11% over the previous year.
In its 105-year history, the family-run company has acquired the reputation within the industry as an innovation leader with regard to technology and design.The Hansgrohe Group is one of the few global players in the plumbing appliances industry. The Group recognizes that the Asian market is one of the fast growing markets and just as open to new trends as those in other parts of the globe.