HDTV Manufacturer in Arizona NuVision Announces Production of New Advanced Display Technology 1080p DLP® television; to Ship in October

November 17, 2006 (PRLEAP.COM) Technology News
Scottsdale, AZ (PRLEAP) November 17, 2006 – NuVision (www.nuvision.com) is proud to announce that production has begun on its new 1080p DLP® television (model # 52LEDLP) and that it is on schedule to ship the revolutionary new TV beginning in October. NuVision has also recently announced that its new line of Deep Black LED DLP televisions will initially be available in the 52-inch model ($4,399 MSRP) with larger screen models targeted for the near future. The company recently featured the TV at the CEDIA Expo in Denver and will show the TV at the upcoming EHX Expo show in Long Beach, Calif., November 15 through 17 (booth # 1127).

“We are very excited about ramping up production and making available the industry’s most anticipated new 1080p DLP® television,” said Scott Deley, NuVision CEO. “With breakthrough technologies, such as the PhlatLight™ LED-based light source, the NuVision 52LEDLP will bring dazzling new visuals never before seen by the AV industry.”

The HDTV manufacturer in Arizona NuVision LED illumination system is based on the breakthrough PhlatLight™ LED-based light source, developed and manufactured by the U.S. company Luminus Devices, Inc. The NuVision version of this technology is designed with specialized electronics systems optimized to proprietary NuVision control and signal processing systems with the goal of creating the ultimate new reference standard in high-performance video reproduction.

The PhlatLight light source is a semiconductor RGB LED chipset that produces superior color fidelity, more refined grey scale and deeper black levels. The PhlatLight LEDs allowed NuVision designers to create a radical new approach to light engine design that changes the entire optical architecture, improving it in every respect while simultaneously eliminating all shortcomings of conventional arc lamp PTV illumination.

Besides the spectacular improvements in color accuracy, brilliance, contrast and black levels, other benefits of the NuVision advanced display technology Deep Black LED Light Engine include:

* Long Life – No brightness degradation or bulb replacement needed

* Instant On with full brightness in less than four seconds. No waiting for the lamp to warm up

* Environmentally Friendly – 100 percent free of mercury or other hazardous materials found in conventional TV lamps and no more discarded bulbs, reducing the amount of toxic solid waste in landfills

* Consumes less power than conventional large screen TVs, saving energy and reducing air pollution

* Widest Color Gamut – Capable of 40 percent more than the HDTV standard to produce highly saturated and accurate colors not possible on other TVs

* Digitally Controlled Color Balance and adjustable white point automatically maintains accurate color and improved grayscale accuracy

* Elimination of rotating color wheel filters means silent operation and no motion blur or “rainbow” artifacts

* High Brightness/High Contrast - No infrared or ultraviolet lamp filters needed; High light efficiency: 500 Nits of brightness, over 5000:1 contrast

* DSDB – NuVision Digital Switching Deep Black circuitry allows precise control of LEDs for deeper blacks

Additional features of the NuVision 52LEDLP 1080p DLP® television include:

* ATSC/Clear QAM HD tuning plus NTSC tuning
* 1920 x 1080p full resolution xHD4 DLP® chip
* 2 - 1080p capable HDMI/HDCP inputs
* 2 - Auto Detect Multi-Scan Component Inputs
* 2 - S Video, 3-composite video inputs
* NuControl Bi-Directional RS-232 + IR blaster jack with pass-through capability
* NiDO: NuVision Intelligent Digital Optimization video signal processing.
* 3:2 reverse telecine pull-down
* Motion-adaptive de-interlacer/scaler
* Digital 3D Y/C Comb Filter
* 3D Temporal/Spatial Noise Reduction
* PIP & Dual-Image Split Screen capability
* ATSC PSIP Program Guide
* 3 Language OSD with interactive on-screen set-up
* V-Chip, Closed Caption Decoder, clock on/off timer
* Backed by a full two year warranty (parts and in home labor)

HDTV manufacturer in Arizona NuVision Deep Black LED DLP rear projection televisions utilize individual red, green, and blue super bright LEDs to replace conventional lamps used to illuminate all DLP rear projection systems in the market today. The LED’s light output is controlled to an incredible degree of accuracy through the proprietary NuVision DSDB (Digital Switching Deep Black) system. This contributes to deeper blacks by precisely controlling the LED output during dark scenes while producing an unprecedented wide color gamut resulting in deeper, more brilliant colors that exceed even the NTSC color gamut specification. Finally, the adjustable white point and color optimization provides a new level of grey scale and color precision never before available without drifting during the life of the set. The set actually automatically self-calibrates every time it is turned on.

Aimed at the discerning consumer who appreciates great performance, customer service, and sleek cosmetics, NuVision’s advanced display technology products target the CEDIA custom install channel and high-end A/V specialty retailers who professionally serve that same consumer.

In addition to announcing the new advanced display technology 1080p DLP® television, NuVision has also recently brought industry veterans Charles Boornazian and Paul Fredrickson on-board as the company’s Vice President - Sales and V.P. - Marketing and Strategic Planning, respectively. Besides solidifying its management team, NuVision also announced in late February that it received equity funding from Mitsui Comtek Corp. Mitsui Comtek was founded in 1986 by Mitsui & Co., Ltd. as the strategic subsidiary for IT & Electronics business in U.S. market. Mitsui Comtek has been very active in enabling advanced display technologies to be launched into the consumer IT and CE markets through various strategic partnerships. Mitsui Comtek has been an early investor in a wide range of technology companies such as Gateway 2000, Nanosolar, and SiRF.

Images for the media available upon request (email charlie.leib@NuVision.com)

NuVision, the top HDTV manufacturer in Arizona, offers televisions which are available through select retailers & custom installers nationwide. To locate a NuVision dealer near you please visit www.NuVision.com or call (877) 738-7641


About NuVision
NuVision’s mission is to enable “high definition living” by developing innovative displays and devices with a focus on people and how they live. Aimed at the discerning consumer who expects excellent performance, customer service, and industrial design, NuVision is a premium HDTV manufacturer that targets the CEDIA custom installation channel and high-end A/V specialty retailers. NuVision values its consumers, employees, partners and the environment. NuVision is funded in part by Mitsui Comtek Corp. and is located in Scottsdale, Arizona. www.NuVision.com.

About Mitsui Comtek Corp.
Mitsui Comtek Corp. (www.mitsuicomtek.com) is the advanced technology subsidiary of Mitsui, active in the areas of digital display technology, semiconductors, wireless networking equipment, specialized solder products, and photovoltaic systems. The company also is involved in the operation of telecommunications and telecommunication-related services including mobile, long distance, international and satellite communication.

Mitsui & Co. (U.S.A.), Inc.
Mitsui & Co. (U.S.A.), Inc., a wholly-owned subsidiary of Mitsui & Co., Ltd., Japan, is headquartered in New York City and maintains 11 offices with nearly 400 employees. The company is an all-round player in global trading, logistics services, project development and investment. It operates more than 90 consolidated subsidiaries in various industries across the U.S.

About Luminus Devices
Luminus Devices, Inc., headquartered in Woburn, Massachusetts, develops and manufactures high performance solid state light emitting devices and systems. Its PhlatLight (Photonic Lattice) technology, developed by Luminus Devices based on research done at MIT, is the only solid state light source powerful enough to illuminate large screen projection televisions. With PhlatLight chipsets in commercial production, Luminus is leading the industry in designing this new, powerful light source for a variety of applications, including micro display projection TVs and other advanced, high-definition displays. Several leading television and consumer electronics vendors are currently selling TVs with PhlatLight products. For more information, visit www.luminus.com.