Playstation 3 Consoles sold out everywhere except for free?

November 17, 2006 (PRLEAP.COM) Technology News
Vancouver, British Columbia November 17, 2006 — This Friday morning Jake Hart, a college freshman in Jackson, Michigan knows many of his friends will be struggling their way through lineups and crowds to get their hands on Sony's new Playstation 3 video game console. If history is any indication of the future, chances are very few will be lucky enough to buy the "PS3" this holiday season; the consoles are generally released in very limited quantities to stores where avid gamers camp out all night to better their chances of getting the prized possession. For Jake though, this season is different. At 11 AM the doorbell rings, UPS has arrived with a 13 pound package, containing this year's most requested gift. As if this small miracle wasn't enough, Jake got his PS3 free from a viral marketing website called freePlaystations.com which, you guessed it, gives away free Playstation products.

Almost two years old and tens of thousands of dollars in giveaways later, freePlaystations.com is gearing up for the 2006 holiday season and accommodating the rush of orders that come during new console launches. "What makes us unique" freePlaystations.com founder Steen Hof states "is that we are actually able to deliver our products on time during the holiday season, or other peak times such as new product launches. By having several of our employees in various cities camp out for the PS3, we ensure that our members are going to receive their free products on time." According to most sources, this may be your only way to score a PS3 in the coming weeks, as early reports indicate that the console is likely to be sold out nationwide before the end of today.

So what exactly is freePlaystations.com, viral marketing and how does it work? Well, by now you may have heard of similar giveaway sites. If you haven't, freePlaystations.com and its competitors ask you to sign up for a free trial at an advertiser. An example would be trying Netflix free for two weeks. You are then asked to refer some friends to the website to do the same. Once you have completed an offer, and your referred friends have reached completed status a free product (in this case a PS3) is shipped out (free shipping of course) to the member. In today's highly competitive marketplace, companies are eagerly taking advantage of the opportunity to present their products or services to viable customers, even if they are offered an incentive. Advertisers pay a fee to freePlaystations.com for the opportunity to showcase their products to a willing consumer, and in turn freePlaystations.com is able to use their revenues to purchase pricey electronics and ship them to happy customers across the country.

"At a cost of $500-$600 per unit, many of our competitors will not even be offering the PS3." Hof continues "with such a large demand for this console even at $500 or more it will likely sell out within hours, if not minutes. We are very excited to leverage our dedicated staff whom are securing these units for our deserving customers." When Sony released the PSP console last year, freePlaystations.com was also involved in securing these units and giving them away via their viral marketing program. "Thanks to the strong relationships we maintain with our partners, distributors and ultimately our customers, we are confident that freePlaystations.com will have a competitive edge this holiday season. Not to mention the hard work of our dedicated employees." Over the next few weeks we will find out if PS3 will be available during the holidays. Ironically, even if you are willing to pay the hefty price for the console, your only option could be a shot at free one.

About freePlaystations.com
freePlaystations.com is owned and operated by W7 Media of Vancouver, BC and Blaine, WA. Although the company has ventures involving various business models, its primary focus is in acquiring and building premium internet brands marketed both to consumers and businesses. For further information on the company please see www.W7.com. For freePlaystations.com please see www.freePlaystations.com.