Mac Users Rejoice: MyPublisher Launches Free New BookMaker 2.0 for Mac

NEW YORK, NY— MyPublisher, the industry leader in custom photo book software, manufacturing and fulfillment, announced today the launch of a new, free software program for Macintosh users: BookMaker 2.0 for Mac.

BookMaker 2.0 gives Mac users the highest quality photo book making tool available on the market. Customers previously using the popular Mac plug-in to print their iPhoto books at MyPublisher now can create and print their books using BookMaker 2.0 for Mac.

BookMaker 2.0 for Mac features the most options and creative control for taking digital photos and making a professional quality photo book. iPhoto users will find that BookMaker 2.0 offers significantly more cover designs, cover styles and colors, and book sizes in a free software program that downloads onto your computer’s hard drive in less than a minute.

BookMaker 2.0 allows users to quickly and easily build their books in a streamlined, systematic way. Photo book creators can drag and drop their digital photos into one of 120 custom layouts to create a high quality book that can be ordered in fine Italian linen, leather hardcover or soft cover paperback.

Until now, Mac users had few creative options for making photo books, one of the fastest growing categories of photo-related products. “The Mac community is underserved in the photo book category,” says MyPublisher CEO Carl Navarre. “Customers want to be able to do more with their digital images and with their photo books. MyPublisher offers Mac users a free, quality photo book making tool that gives them many more design options, better printing resolution and the highest quality binding and covers available without them having to invest in new software or costly upgrades.”

To welcome Mac users, MyPublisher is offering 50% off orders over $100 and 25% off orders over $50. Visit www.mypublisher.com for details.

BookMaker 2.0 allows users to easily tell their story in pictures, regardless of their experience level. Customers can use the intuitive auto build feature for one-step book making, or, for more creative control, the manual build feature which offers choices of background colors, exclusive fonts and themed covers for flexibility to express individual style.

As a consistent leader in the market, MyPublisher has sold and shipped over one million photo books during the last three years. Its free BookMaker 2.0 software for Windows PC, and now Mac, downloads onto your computer’s hard drive in less than a minute and in as little as 20 minutes (about half the time of other photo book services) users can create a professional quality photo book that they can be proud of – whether it is placed on the coffee table, given as a gift, kept for future generations or shared online with others.

In a Dec. 6 test of the three top photo book makers, the Wall Street Journal picked MyPublisher as “the best,” with easy-to-use software and the highest quality end product.

BookMaker 2.0 for Mac Features:

Free software — Printing prices start at $9.95 for a 20-page book.
Pricing — Mac users will enjoy 50% off orders over $100 and 25% off orders over $50.
High quality covers in Italian Linen, Leather and Paper in 32 colors and styles
Picture Window covers that elegantly display the cover photo
Themed Cover Designs — typographic covers professionally designed by a top New York design firm for a variety of celebrations including, birthdays, weddings, and babies.
Custom Fonts — created especially for MyPublisher customers
Background Color Choices — a choice of black, white or gray backgrounds to complement the photos on each page.
More than 120 layout template choices
Printing: Genuine 4-color offset printing with real ink
Paper: Extra thick and heavy, archival quality, acid-free paper
Binding: Professional-quality custom hardcover bookbinding just like hardcover books
Auto or Manual Build Option — allows customers to choose between designing each page individually or letting BookMaker build the photo book.

About MyPublisher, Inc.

Since inventing and launching the first PhotoBooks in 1995, MyPublisher has established itself as the leading publisher of custom PhotoBooks in the world, with over 1 million downloads of its popular software. With printing and bookbinding facilities in Westchester County, New York, MyPublisher pioneered the ease-of-use features and quality standards available today for digital photo album publishing. It also creates and distributes free software and book services through three websites: mypublisher.com; mypublisher.uk.com and mypublisher.eu.com. Visit www.mypublisher.com to download free BookMaker 2.0.