New Position at AdvantaPure Focuses on RFID Solutions

April 25, 2007
Reference: ADV-158-PR

AdvantaPure(R) Creates New “Software Solutions” Position & Promotes from Within

Job Responsibilities Address the Company’s RFID Products

Southampton, PA — AdvantaPure is proud to announce the recent promotion of Jeffrey D. Johnson to the newly created position of Director of Software Solutions. Johnson’s focus will be on AdvantaPure’s line of RFID tracking products including GammaTag(TM), the company’s new gamma-sterilizable RFID tag. AdvantaPure’s sanitary tubing and hose, molded components, and RFID products service the pharmaceutical, biotech, food, and other clean-application industries.

“We needed an experienced team member to focus on our RFID items,” said Ken Baker, CEO. “The technology advances quickly, so we wanted someone dedicated to it in order to stay on top of the latest information and to remain at the forefront of developments. Jeff is the ideal person for this.”

Johnson started with NewAge Industries, Inc., AdvantaPure’s parent company, in 1990, working his way from sales representative to IT assistant to network administrator before the promotion to Director of Software Solutions. His new duties include developing, installing and supporting the company’s RFID products; on-site customer and prospect visits; and sales worldwide. The goal is to service AdvantaPure’s current RFID customers well and to help introduce GammaTag and Hose Track(TM) (RFID solutions for process equipment tracking) to applicable and as-yet-undiscovered markets.

For more information on Johnson’s promotion or AdvantaPure’s RFID solutions, contact the team at AdvantaPure, 145 James Way, Southampton, PA 18966; phone 888-755-4370 or 215-526-2151; fax 888-258-4293 or 215-526-2167; e-mail: sales@advantapure.com; web: www.advantapure.com

About AdvantaPure and NewAge(R) Industries
AdvantaPure, a division of NewAge Industries, specializes in ultra-clean products for the pharmaceutical, biomedical, food, beverage, chemical, and cosmetic industries. All products are manufactured, stored, and shipped using the cleanest methods possible to ensure unsurpassed product purity.

In business since 1954, NewAge Industries manufactures and fabricates thermoplastic and thermoset tubing and hose. The company offers one of the broadest product lines of tubing, hose, and fittings in the U.S., and its custom extrusion and fabrication services are unrivaled. NewAge Industries maintains a large inventory and prides itself on same-day shipment of 98% of orders for its core product lines. In 2006, NewAge initiated an ESOP (Employee Stock Ownership Plan) for the benefit of both its employees and customers.

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GammaTag(TM), Hose Track(TM), NewAge(R), and AdvantaPure(R) are trademarks of NewAge(R) Industries, Inc.