Search Engine Optimization Leads Growth for TopRank Online Marketing

Minneapolis, MN - July 2, 2004 -– http://www.toprankresults.com - TopRank Online Marketing, a leading Minneapolis based search engine optimization (SEO) and web site marketing consulting service has expanded its client roster with the addition of 5 new clients and the hiring of additional Internet marketing staff. The expansion in business is indicative of TopRank's acknowledged expertise at helping companies increase sales and brand visibility online.

TopRank provides search engine optimization and marketing services with an emphasis on serving clients in technology, engineering, financial services and retail industries. New SEO clients include: Evolving Solutions, DDL, AKA Enterprise Services, Tekna Seal and Interactive Intelligence.

Technology and industrial clients are increasingly making search marketing a prominent component in their overall lead and sales generation strategy. Even with that commitment, choosing the right vendor for search engine marketing can be a difficult task. The TopRank team possesses the right mix of business, marketing, public relations and search engine optimization skills to deliver a winning search marketing strategy for its clients: Increased leads and sales with lower overall marketing costs.

Industry trends support the increased attention firms like TopRank are getting. The 2004 IT Marketing Trends study indicates 45% of technology marketing budgets to be spent on online marketing in 2004. No wonder, as research firm Aberdeen Group reports that 93% of IT buyers start their technology solution research on the Internet. The importance of an effective Internet marketing program is essential to remain competitive in current and future markets.

"We're exited about the TopRank program. We've observed what TopRank has done for other InterDyn companies and they came highly recommended. The insight and expertise TopRank brings to our online marketing strategy will enable us to increase our visibility and improve our lead generation efforts.," says Bryn Forrest, Director of Marketing for AKA Enterprise Solutions.

Combining seasoned web marketing strategy with expert web site technical knowledge, copy writing, public relations and search engine industry savvy has made TopRank a go-to Internet marketing service for companies in need of increased search engine visibility.

"We're seeing more and more companies looking to outsource optimization work after trying it themselves, or after having worked with an ad/pr agency or web development firm', says Lee Odden of TopRank. He adds, "Many of those organizations are excellent at their core services but lack the breadth and depth of knowledge necessary to implement competitive search engine optimization programs. Companies hire us because of our longstanding experience and track record, plus our emphasis on delivering measurable results.'

For more information about the search engine optimization programs offered by TopRank Online Marketing, visit: http://www.toprankresults.com/

About TopRank Online Marketing (http://www.toprankresults.com)
TopRank is a leading Internet marketing and consulting service based in Minneapolis, Minnesota. Led by Lee Odden, TopRank is a service of Misukanis & Odden Public Relations. The TopRank search engine optimization service specializes in helping companies develop and execute successful Internet marketing programs and is the only Minnesota SEO service included in Marketing Sherpa's Guide to SEO firms, 3rd edition. TopRank is also a member of the Search Engine Professionals Organization, the Association of Interactive Marketing, a division of the Direct Marketing Association and was recently featured on the cover of Minnesota Technology Magazine.

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