OneSource Services, Inc., Supported by Medium Blue's Search Engine Optimization Services, Wins AMY Award
Atlanta, Georgia May 31, 2007 Business News(PRLEAP.COM) ATLANTA, GA (May 31, 2007) — Medium Blue Search Engine Marketing, which offers search engine optimization services to a national client base, is pleased to announce that one of its clients, OneSource Services, Inc., was a recipient of a 2007 Atlanta Marketer of the Year (AMY) Award. Medium Blue has handled OneSource’s SEO campaign since 2003, helping to increase awareness of its building maintenance and commercial cleaning services, including its green cleaning program, OneSource GreenSweep™. OneSource, a leading provider of outsourced facilities services, took home the AMY award in the Web & Interactive Marketing – Generating Awareness/Building Community/Leads/SEO category, beating out 25 other entrants covering both B2B and B2C.
When the company began utilizing Medium Blue’s search engine optimization services, OneSource used its website primarily to increase brand awareness. The campaign later expanded to attract new customers in various local markets and who were interested in the company’s green cleaning program, OneSource GreenSweep™.
In order to help meet OneSource’s goals, Medium Blue honed its search engine optimization services to bring targeted visitors to the company’s site. Medium Blue not only worked with OneSource in choosing keyphrases and optimizing pages but also expanded the campaign on an ongoing basis to keep the site up to date with the latest trends in building maintenance and commercial cleaning services as well as green cleaning.
“Medium Blue has been a valuable resource and partner that provided the solid search engine optimization services which led to us winning this prestigious award,” said Cary Bainbridge, marketing manager for OneSource. “Throughout our relationship with Medium Blue, we have found that its expert team is always available to assist in organically honing our campaign with new targeted phrases, helping us to remain competitive in an industry with 66,000 competitors.”
OneSource was able to see quantifiable results from Medium Blue’s search engine optimization services:
• Search engine traffic to OneSource’s site increased 72% from 2005 to 2006.
• OneSource has more than three times as many positions on the search engines as its closest competitor’s site.
• Pages related to green cleaning received 2,147 visits in 2006, with 1,321 coming directly from search engines.
• New sales generated from leads from OneSource’s website reached $2.5 million.
“We would like to congratulate OneSource on its AMY award,” said Scott Buresh, CEO of Medium Blue. “We are pleased that our partnership with OneSource over the past four years and our search engine optmization services have brought the company new leads and increased exposure within its industry for its green cleaning program and its many other valuable services. We are honored to have been a part of this recent achievement.”
The AMY Awards were presented in March 2007 by the Atlanta chapter of the American Marketing Association (AMA), at the Fox Theatre in Atlanta. For more information, please visit www.amyawardsatl.com.
OneSource is a leading provider of outsourced facilities services, a pioneer in green cleaning and an expert in LEED certification. More than 31,000 employees provide service throughout 195 metropolitan areas and 45 states, and the company reports revenues of more than $800 million annually.
For property management firms, facility managers, and building owners in commercial, institutional and industrial markets, OneSource offers both contract and on-demand facility service solutions that include cleaning, engineering and HVAC services, landscape and golf course maintenance, aviation support services, and staffing and specialty services. Customized processes that focus on clean, attractive, healthy, and secure environments for clients have kept OneSource in business for more than 50 years and have created more than 10,000 satisfied customers nationwide. For more information about OneSource, visit www.one-source.com.
About Medium Blue
Medium Blue Search Engine Marketing (www.mediumblue.com), an Atlanta search engine optimization company, was recently named the number one search engine optimization firm in the world by respected industry resource PromotionWorld. Medium Blue’s services include search engine optimization, website conversion, and online public relations. The company’s experts in these areas are recognized leaders in the search engine marketing industry and have been featured in numerous publications, including ZDNet, WebProNews, MarketingProfs, DarwinMag, SiteProNews, ISEDB.com, and Search Engine Guide, and contributed to Building Your Business with Google for Dummies (Wiley, 2004). Medium Blue provides its search engine optimization services to a national client base, including Boston Scientific, DS Waters, and Windsor Communities.
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