Texterity Adds Chinese Language Support To Digital Magazine Interface

SOUTHBOROUGH, MA (June 23, 2007) —- Texterity, Inc., a leading provider of digital magazine solutions, has begun offering its digital magazine interface in Chinese to support publishers that are moving into this emerging market. Texterity offers its digital magazine interface in four languages, English, French, Spanish and Chinese, and its tracking and reporting software in more than a dozen languages.

The first digital magazine in the new Chinese language interface was the March/April 2007 edition of WATT Publishing’s Poultry International, China Edition. “We are very excited about the ability to offer a Chinese language interface for our digital magazines,” stated Jeff Miller, director of e-strategy sales and marketing for WATT. “China is an emerging market that is impacting the global international economy in many markets, including the international poultry community. By providing a digital magazine in Chinese, we can now reach our readers in a timely and cost-effective manner. Plus, the addition of Poultry International, China Edition follows our philosophy of providing superior content to the global, professional poultry community to facilitate commerce between them.” For a sample of the Chinese language version of Poultry International, China Edition visit, http://www.pice-digital.com/pice/20070304/

“We are pleased to add Chinese as a standard language choice for our digital magazine interface,” stated Martin Hensel, president of Texterity, Inc. “While we can provide custom interfaces for any language or style preference, given the size and rapid economic growth of China, we believe this new language edition will help publishers cost-effectively reach this emerging market.”

Texterity’s Published Web Format (PWF) enables subscribers to view magazines with any standard Internet browser. No plug-ins or software downloads are required. Texterity’s PWF imaging technology provides the fastest loading time and the sharpest text. It enables numerous capabilities such as multimedia content, RSS, search functions, YouTube integration and digital archive global search.

About Texterity, Inc.
Texterity (www.texterity.com) is a leading provider of complete digital publishing solutions. With the most flexible solution in the industry, publishers can choose a custom program ranging from basic services to fully outsourced solutions with innovative circulation-building programs. Named to the “EContent 100” as one of the “100 Companies that Matter Most in the Digital Content Industry,” Texterity provides the only true no-download solution. Top publishers such as Time, Inc., CMP, Penton Media, PennWell Corporation, Hearst, Condé Nast, Ziff Davis Media and IDG all utilize Texterity for digital delivery of their publications. Privately held, Texterity is headquartered in Southborough, MA.

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