Nationwide Book Launch by Local Minneapolis author, Lee B. Salz Shows Sales Professionals How to Achieve Success While Overcoming the Obstacles of Having an Inept Sales Manager

July 05, 2007 (PRLEAP.COM) Business News
El Monte, CA, (WBusiness Books) – A long time resident of Minneapolis, Minnesota, Lee B. Salz has spent over 15 years specializing in building high performance sales organizations in various industries; from Fortune 500 corporations to small start-up ventures. Mr. Salz has designed and implemented Sales Architecture®, the support system critical to a salesperson’s success, for many companies leading to record results; he is currently a senior executive for a Minneapolis-based employment screening firm. Lee B. Salz shares his knowledge and expertise with the masses through the national launch of his new book, Soar Despite Your Dodo Sales Manager. Visit www.salesdodo.com .

Soar Despite Your Dodo Sales Manager deals with the relationship between salespeople and their managers. Most sales managers are not equipped to build a scalable sales organization as they have not being trained on the mechanics to do so. While sympathetic for the sales managers, the book is geared toward salespeople working without structure, guidance and support. The book presents a success roadmap for salespeople and guides them through the creation of their own Sales Architecture®. While Dodo seems to ridicule managers, it is simply a metaphor for the bird that became extinct due to its inability to adapt to its environment. This book helps to ensure that sales people don’t go the way of the dodo.

Coinciding with the launch of the book, Mr. Salz was invited to speak at a private event for the Executives Association of Greater New York on Thursday, June 21, 2007. The presentation focused on the “Sales Marriage”, to an audience composed of CEOs, business owners and sales managers who learned how to identify the right talent for their company.

About this presentation, Mr. Salz said: “There is an epidemic in business of salespeople erroneously matched with their employers. Oftentimes, companies spend thousands or even tens of thousands of dollars identifying the attributes of their ideal client, but few take the time to identify the ideal sales talent for their company. The end result is wasted corporate dollars in a very expensive process of learning six months into the game that the salesperson they hired was not a match.” Many of the principles analyzed in the discussion are presented and expanded upon in the book Soar Despite Your Dodo Sales Manager. The 194 page hardcover book is available at a retail price of $19.95. ISBN 9780832950094.


About WBusiness Books
“Win, Wealth, Worth" is WBusiness Books’ motto. WBusiness Books is the premier imprint of New Win Publishing and specializes in business, sales, leadership and, marketing books written by industry leaders in their respective fields. Visit www.wbusinessbooks.com/soar-book.html for more information.

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For a media kit, schedule of author speaking engagements, interview availability, a review copy of Soar Despite Your Dodo Sales Manager and any other question, contact Daniel Morales, Marketing Director at WBusiness Books
dmorales@academiclearningcompany.com