(PRLEAP.COM) Scottsdale, AZ (July 19, 2007) - The strategic arena of website usability is being studied and addressed with a new blog from Solavista, the leading online provider of website evaluation and user testing.

“We are providing a forum for web designers, marketers, ecommerce companies and internet users to discuss issues surrounding website usability and user testing of sites,� says Mike Almaraz, director of operations for Solavista.

“Our goal with the Solavista blog is to create a dialogue and share insights and observations,� Almaraz says. “Most usability testing firms charge tens of thousands of dollars for their research and analysis. We want to share our expertise and help everyone better understand the key factors driving website usability.�

Recent Solavista blog posts have focused on a review of the Apple iPhone site, reviews of bank and credit union home pages, how sites differentiate themselves from competition, usability website trends, and specific site reviews.

To view the Solavista blog or sign up, go to http://www.nomoreaveragewebsites.com or http://www.solavista.com.

About Solavista

Solavista is the first Internet-based, national website user testing company to utilize an exclusive “self-serve usability� platform. Headquartered in Scottsdale, Arizona, Solavista makes it easy and affordable for businesses of all sizes to conduct website usability and focus group tests. Test results generated from the feedback of more than 15,000 panelists in the Solavista Consumer Panel are compiled in the VistaMeasure report of 24 critical usability factors. With Solavista’s revolutionary approach to user testing of websites, web concepts, graphic designs, banner ads and PPC ads, businesses now have access to powerful usability and focus group tools that were previously out of their reach. With Solavista, the entire testing process, which can traditionally take months and tens of thousands of dollars, now takes just days with prices starting as low as $299.