Calfiornia Supplement Marketer Signs Agreement with Amazon.com, Inc.

July 20, 2007 (PRLEAP.COM) Business News
SANTA FE SPRINGS, Calif., July 20, 2007 – Parason Health Products, Inc. announced that it signed a contract to sell its full-line of dietary supplements, functional foods, and pharmaceuticals on Amazon.com. The agreement marks the first mass-market e-commerce retailer to sell a Halal certified line of consumer products on an international scale. According to Sharmin A. Karim, Director of Marketing & Promotions for Parason Health Products, Inc., the agreement marks the beginning of an aggressive domestic and international campaign to establish the Parason® brand as a household marquee label in the consumer products sector.

“We’re very proud to announce this new agreement with Amazon.com. Amazon.com is a pioneer in e-commerce retailing. We feel that our company is a pioneer in combining cutting edge science with natural ingredients” said Ms. Karim. Currently, Parason® brand dietary supplements, functional foods, and pharmaceuticals are sold in independent health food retailers in the United States, Middle East and Asia.

Parason® brand products have been Halal certified by Plainfield, Indiana based Islamic Society of North America since 2005. Halal products include vitamins B, C, and D; herbal extracts, and nutraceuticals which are manufactured using bovine, Halal gelatin, certified to be BSE free. The agreement coincides the company’s launch of four new products: Parason® GlycoCarn™ 500mg Capsules, 30 count, Parason® ArginoCarn™ 500mg Capsules, 30 count, Thermodrene Inferno660™ Weight Loss Dietary Supplement Capsule, 90 count, and Esabgol™ Natural Dietary Fiber, 454 grams.

About Parason Health Products, Inc.
Parason Health Products, Inc. is a privately held company located in sunny Southern California. Founded in 1996, and incorporated in 1999, the company sells a myriad of consumer products under the Parason®, Thermodrene Inferno660™, Esabgol™, Dermaclene™, Vet-Vites™, Follicine™, UltraPureWhey™, and Sutra-X™ Ayurvedic DS69™ brands. The company has over 160 SKUs sold in the United States, Middle East, and Asia.

About Amazon.com,
Amazon.com, Inc., a Fortune 500 company based in Seattle, opened on the World Wide Web in July 1995 and today offers Earth's Biggest Selection. Amazon.com seeks to be Earth's most customer-centric company, where customers can find and discover anything they might want to buy online, and endeavors to offer its customers the lowest possible prices. Amazon.com and other sellers offer millions of unique new, refurbished and used items in categories such as beauty, health and personal care, jewelry and watches, gourmet food, sports and outdoors, apparel and accessories, books, music, DVDs, electronics and office, toys and baby, and home and garden.

Media Contacts

Parason Health Products, Inc.
Attn: Sharmin A. Karim
(562) 944-5400

Amazon.com, Inc.
Media Hotline, 206-266-7180

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