Nashville-based Corporate Events Firm Changes Name, launches new web presence

(Nashville, Tenn., August 9, 2007)—All Access, a corporate events planning firm, announced today that its name will change to EventGenuity, LLC effective immediately. The company also unveiled a corporate new identity and web site, www.eventgenuity.com.

“We had been planning to update our marketing materials for a while. One day while discussing strategy, Deb and I looked at each other and at the same time said, ‘let’s have some fun & do something unexpected!’ explained Michael Owen, co-founder of EventGenuity. “We decided that it was the perfect time to recreate our brand image and website to reflect the evolution of our company and its place in a dynamic and changing industry - while continuing to provide the high level of creativity and service that our clients have come to expect.”

A full-service strategic events company, EventGenuity provides comprehensive event management and entertainment services for corporate and association client events around the world. EventGenuity is a member of the Meeting Professionals International (MPI), Tennessee Society of Association Executives (TSAE), and International Entertainment Buyer’s Association (IEBA), and The Nashville Association of Talent Directors (NATD). Michael currently serves on the International Board of Directors of MPI and the Board of Directors for NATD.

About EventGenuity
Originally founded in 1999 as All Access by Michael Owen and Debbie Parker, Eventgenuity is a full-service strategic events company offering decades of combined experience in event management, entertainment and marketing. For more information, please call 615.301.4804 or visit www.eventgenuity.com


Media Contact:
Debbie Parker
EventGenuity, LLC
615.301-4804 x 17
d.parker@eventgenuity.com

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