Are Your Links Naked Yet?

CARY, NC — July 2, 2004 — LinkConnector (http://www.linkconnector.com/), a performance-based affiliate network, today announced new technology into the search market, Naked Link Technology™. Naked Link Technology™ offers online businesses the ability to transparently run an affiliate program, leading to an increase of inbound links to their site. In turn, this can significantly boost organic search engine rankings, a valued commodity in the days of online search. With brand new technology, such as Naked Link Technology™, LinkConnector has set out to change the face of affiliate marketing and connect online businesses to the future.

The underpinning of Naked Link Technology™ is Naked Links, hyperlinks devoid of any arguments or parameters. Evidence suggests that arguments and parameters after a question mark in a URL link (i.e., http://www.mysite.com/index.htm?track=yes) can discount or eliminate inbound link credit to a site, an important ingredient in a top ten search engine ranking. Standard affiliate programs are bound by this limitation, as well as a redirection restraint. With standard affiliate programs, affiliates link to the affiliate network, not to the website of an online merchant. Traffic is then redirected to the merchant's website, after the site has lost its coveted inbound link credit.

LinkConnector's Naked Link Technology™ overcomes these limitations by enabling an online business's affiliates to link directly to their site. This means the online business gets credit for all of their affiliate links. Additionally, these direct links are Naked Links, or links devoid of question marks and arguments (i.e., http://mysite.com). This in turn, provides another bonus for search engine rankings.

"We are offering technology that has never before entered into the search market, and we are dedicated to maintain this position at the forefront of technological advancement," said Ernie St. Gelais, the chief technical officer of LinkConnector. "With Naked Link Technology™, we offer online businesses the opportunity to expand their inbound link campaign, increase their search engine rankings, boost their traffic and, most importantly, maximize their bottom line." Visit http://www.linkconnector.com/ to learn more about the new LinkConnector Affiliate Program.
About LinkConnector.com
LinkConnector is a performance-based Affiliate Program, helping merchants and affiliates increase online sales. LinkConnector is redefining affiliate marketing with its ground-breaking technologies, Naked Link Technology™ and Virtual Affiliate™ tracking. Naked Link Technology™ gives merchants a unique edge over competitors—merchants can now boost their organic rankings through an enhanced link building campaign while they promote their site in LinkConnector's Affiliate Program. Virtual Affiliate™ tracking allows merchants to track, in real time, virtual affiliates such as organic search engines. Equipped with LinkConnector's new tools, including advanced ROI tracking, merchants can take their organic and paid search campaigns to new levels.

Visit http://www.linkconnector.com/ to find out more about new LinkConnector technologies.