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Southern California Embraces Casa Latino

(PRLEAP.COM) History will be made in Long Beach, California this week. Millions of residents of Southern California will soon enjoy the benefits of Casa Latino, America’s Leading Latino Real Estate Brand. A family of real estate professionals based in Long Beach has recently acquired the exclusive right to open and operate Casa Latino Real Estate agencies throughout Los Angeles and Orange Counties.

As landlords, real estate investors, and property managers, the decision was easy for a family that has been working with and helping the local Hispanic community for years.

Bringing Casa Latino Real Estate agencies to Southern California will help ensure that the needs of the local community will be effectively and efficiently served.

Casa Latino’s national goal is to equip the Hispanic community with the tools and resources required to achieve the dream of home ownership. Combined with a local family’s desires to bring a more embracing “mom and pop” feel back into an industry dominated by what they consider to be of a “cold corporate” mentality, they hope, will re-sculpt the concept of real estate for today’s generation of home buyers and sellers.
Robb Heering, Casa Latino’s founder and CEO stated “We know that California represents an extremely important market for Casa Latino. The expansion of the Latino Community is critical to the economy and our model presents a much needed and refreshing approach to the challenges faced by home buyers and home sellers of any race or culture.

We’re extremely proud of the team of real estate agents, brokers, and mortgage professionals that are joining forces with our Southern California-based real estate offices”.

Los Angeles County’s first Casa Latino Real Estate office is located at 260 Redondo Avenue in Long Beach. For more information,visit www.casalatinosocal.com. Additional office locations will begin to appear in dozens of communities throughout Southern California.


About Casa Latino Franchise Corporation

Casa Latino was created in 2005 based upon the premise that Hispanic home buyers and sellers have unique needs based upon cultural differences and lifestyles, bolstered by the fact that those needs are not being effectively served by any other national brand. The company offers franchisees unprecedented culturally specific and significant back office support, training, marketing tools, advertising, coaching, and much more to ensure their success. The franchise model encourages a variety of agent compensation programs which dramatically enhance a broker’s ability to recruit agents. The low franchise fee and an exceptionally low transaction based royalty structure make Casa Latino an extremely attractive opportunity. Casa Latino has awarded franchises in 10 states and is executing an aggressive growth plan in the USA and many other countries.

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