mpGreek Launches “Viral” music downloads with SONYBMG’s new Single and Album of Elli Kokkinou
October 10, 2007 (PRLEAP.COM) Entertainment NewsNew York, October 10th 2007 // — mpGreek the biggest music and entertainment network for Greek digital entertainment today releases exclusively 2PLAY, the Greek web “Viral” music Download campaign with Elli Kokkinou’s New song “Lypamai Eilikrina”. This pre-release is exclusively on the site of mpGreek and Lampsimusic.gr for 1 month.
With 2PLAY all mpGreek and Lampsi Musics users can download for FREE the song “Lypamai Eilikrina” which is part of the album titled “Eilikrina”. The track can only play twice on any computer and then it deactivates its self. The user will need to purchase the track if he wishes to play it again, transfer or burn it. Additionally the track can be emailed to any email address so that more users can sample the new song. The album includes 12 new big hits.
The promotional tracks are locked with DRM and allows only 2 plays of the song without allowing any other permissions. It gives the opportunity to users to try a track download for FREE while sampling a new release. It’s a teaser Viral promotion which has the ability to spread out to thousands of users within the first few weeks.
Additionally the first 100 users who purchase the new album on mpGreek will receive an original autographed picture by Elli Kokkinou.
For more information go to www.mpGreek.com
About Greased Networks, Inc.
Greased Networks is a leading technology firm at the forefront of Greek music downloads. The company revolutionized online Greek music delivery with the creation of its advanced full service download service - mpGreek. mpGreek who has almost the most complete Greek and international repertoire, is focused on the distribution of content from Greece and was established to serve the increasing demand for music, music videos for the Greek market on the internet.
Greased Networks, Inc.
mpGreek PR Dept.