The Foster Firm, LLC, Accelerates Growth of Its Title Business, Despite Slowing Market Conditions, By Using eTitleAxis
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PRLEAP.COM) FRISCO, TX, AND CHICAGO, IL– October 11, 2007 (Booth #220, ALTA Annual Convention) — eTitleAxis, a leading title, settlement and transaction management system, is helping accelerate continued growth of The Foster Firm’s title business, despite slowing market conditions. The Atlanta, Ga.-based real estate, trial and tax law firm is leveraging the Web-based, on-demand system to speed order processing, provide superior customer service, and gain a competitive advantage.
Arnice Foster, founder and attorney, The Foster Firm, said her firm has processed more than $50 million in loans since implementing eTitleAxis in March 2005, and increased its client base from four clients to more than 250. Foster cited the Web-based, on-demand capabilities of eTitleAxis as one of the key drivers behind the firm’s growth.
eTitleAxis enables The Foster Firm’s employees to process titles, settlements and transactions from anywhere at anytime through a secure Internet connection. Clients also have the ability to view their files, receive updates and make changes via the Web. Foster said this sets her firm apart from competitors and is a boon to her firm’s productivity. “I had a client that absolutely had to close the day I was on vacation, but with Web access, I was able to close from the comfort of my hotel room.”
eTitleAxis has also helped the firm monitor its growth and identify areas where productivity could be improved, through the use of pre-built and customizable reports.
Employees at The Foster Firm find the interface intuitive and easy to use, and the support second to none. “The other products I researched didn’t have the level of service and training that I was seeking in a settlement product,” Foster continued. “With eTitleAxis, I was able to call and reach a live person immediately and get on-the-spot training and assistance.”
The firm also wanted an affordable, scalable system that could support the order process from beginning to end without the need for additional IT support. The Foster Firm benefits from a cost-effective, flexible pricing structure, without the need for additional hardware, software or system administrators.
Title companies can gain insight into how they can achieve similar efficiencies using eTitleAxis by visiting Booth #220 at the 2007 ALTA Annual Convention, Oct. 10-13, in Chicago, Ill.
”eTitleAxis is the most technologically advanced title and settlement system in the industry,” said Jon Allen, vice president, eTitleAxis. “Yet, it is incredibly user-friendly. The technology works behind the scenes, so that users can focus on being more productive and providing better service to their clients. We help lenders, real estate agents, vendors, attorneys, buyers and sellers collaborate with each other to accelerate and enhance the settlement process. This is a real benefit to companies like The Foster Firm who want to provide outstanding client services and differentiate themselves from competitors.”
Allen will moderate a panel discussion this week at the 2007 ALTA Annual Convention in Chicago. Title industry leaders and eTitleAxis customers from Ancona Title & Escrow, Independence Title and Triad National Title will offer insights on how title companies can grow business in a down market by maximizing “Return on Relationships”. The panel discussion will be Thursday, Oct. 11, at 11:15 a.m.
About eTitleAxis
eTitleAxis is a Web-based, on-demand transaction management system for the title and settlement industry. The system automates the processing of order entry, transaction management and status reporting, title production, escrow closing and settlement, recordation tracking and title policy issuance. eTitleAxis is adaptable to the individual needs of each client and works with all underwriters. Because the system is 100 percent Web-based, users and branches can be added in a matter of minutes, and it also enables title company employees to work anytime, from anywhere with secure Internet access. For more information, visit
www.hallsystems.com or contact 214-618-5378.
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