PR Leap: Boston, Massachusetts News

Website Optimization Firm SiteSpect Shares Three Tips for Successful Holiday Retailing

Tue, 30 Sep 2008 00:00:00 PDT

Website multivariate testing and behavioral targeting firm predicts 2008 holiday season will see online retailers increasingly turning to technology to drive customer engagement and increase sales.

SiteSpect President and Founder to Speak at Online Market World

Wed, 24 Sep 2008 00:00:00 PDT

President and Founder, Eric J. Hansen, will be speaking at Online Market World to be held at the Moscone West Convention Center in San Francisco, California from October 1-3, 2008.

SiteSpect Releases New Video on Website Optimization

Wed, 17 Sep 2008 00:00:00 PDT

Entertaining three-minute video highlights the competitive advantages of using SiteSpect for multivariate testing and optimization.

Carolyn's Compassionate Children Spearheads a New Movement Targeting Young Adult Cancer Survivors: Launches Online Community and Streamlined Database for College Hopefuls

Wed, 17 Sep 2008 00:00:00 PDT

Carolyn's Compassionate Children (CCC), a 501(c)(3) non-profit organization dedicated to improving the lives of young adult cancer survivors, launches a new web site, CCC Scholarships, which streamlines the college scholarship process for cancer patients eager to continue their education at a four-year or two-year undergraduate institution or graduate school.

SiteSpect President and Founder to Speak at Internet Marketing Conference

Tue, 09 Sep 2008 00:00:00 PDT

President Eric Hansen will be featured as a panelist discussing the topic, "Conversion Optimization" at 9:00 a.m. on Friday, September 12. Following the theme of IMC Vancouver, "Tools of Trade," he will discuss proven methods to enhance conversion rates, the value of website testing, and discuss the tools that are available to marketers.