IDX Broker Search Tools Increase Kathleen Colwell’s Real Estate Advantage

November 09, 2007 (PRLEAP.COM) Business News
EUGENE, ORE. – IDX, Inc. announces today that Kathleen Colwell from RE/MAX Associates El Paso Real Estate in El Paso Texas has integrated the IDX Broker multiple listing service (MLS) search application with her real estate website. Colwell is the newest addition to a growing IDX network of real estate professionals utilizing the many features of IDX Broke to enhance their competitive real estate edge. Now able to connect her clients with thousands of real estate listings from the El Paso MLS (EPMLS), Kathleen Colwell has obtained the benefit of easy data dissemination, which will help her to increase her potential lead generation and customer retention.

IDX Broker uses the Internet Data Exchange (IDX) as a method of extracting real estate listings information from the EPMLS and transferring it for customer access on Colwell’s website. Providing advanced property search options, the option to save searches and listings, and automatic email updates based on the customer’s specified criteria, IDX helps to attract consumers and encourage future site visits.

With IDX, Kathleen Colwell is able to customize and personalize her search tools for a seamless integration with her website. From designing the orientation and layout of featured listings to selecting brand logos and adding slideshows, Colwell is able to make sure her customers get the advantages they need. In addition, Colwell has access to several tools which can be used to boost her productivity and make sure her fingers remain on the pulse of the real estate market, such as lead management information and detailed traffic reporting options.

About Kathleen Colwell
Relocated to El Paso by way of military transfer, Colwell has taken on the personal challenge to better serve the incoming service people to her city. After arriving in El Paso she immediately began working project RE/MAX on Ft. Bliss and is presently trying to implement an educational class for soldiers who need guidance on home buying. She believes that home buying is very exciting for every family, and her goal is to have you so pleased with yours, that you will continue to use her representation.

About IDX, Inc.
Based in Eugene, Oregon and nationally known as a leading provider of real estate search applications. IDX Broker is IDX, Inc.’s principle real estate software utility. This easy to manage and customizable software helps real estate professionals display home listing data from their multiple listing service (MLS) on their individual and/or office websites. For more information on the services provided by IDX, Inc., please visit www.idxbroker.com.