Aden Brook Farms Launches SELECT-CUT™, Top Quality Equestrian Hay

November 12, 2007 (PRLEAP.COM) Business News
Pine Bush, N.Y. - Aden Brook Farms (www.adenbrookfarms.com) has launched a branded line of hay to give equine customers the opportunity to purchase high quality hay for their horses at a reasonable cost.

SELECT-CUT™, the new line of top quality hay, includes Number One™ Timothy, Alfalfa, Orchard and Teff as well as mixes of all these varieties of hay. The SELECT-CUT™ lineup also includes Western Quality™ Timothy, Alfalfa and Orchard. The full product line is available at www.selectcuthay.com.

SELECT-CUT™ hay is a product line that was created with the principals of quality, consistency and efficient delivery options as its benchmark. The SELECT-CUT™ line is geared toward equine customers in the many segments of the sport horse industry.

The development of the SELECT-CUT™ line is the result of years of research at Aden Brook Farms. First, Aden Brook Farms studied the different types of hay available within the market as well as new ways to control quality and process the hay.

The SELECT-CUT™ process was then designed and tested for two years within the sport horse market and has proven to be manufactured in the most efficient way while offering customers a high quality product at a price they can afford. This process includes sourcing hay from farms in areas of the U.S. and Canada where weather conditions are favorable and growing and drying Number one™ quality hay at selected locations.

The hay is then brought to a central facility and put through a quality inspection process. After passing, it is compressed in 70 lb bales and strapped with the SELECT-CUT™ brand logo. This rigorous and selective process creates a product that is consistent year-round, which is a rarity in the hay business.

SELECT-CUT™ hay is distributed by full semi-load direct shipments to farms, stables and show grounds and it is also available at SELECT-CUT™ dealers for purchases that amount to less than a full semi load. One of the primary benefits of SELECT-CUT™ hay is that the customer can combine different types of hay on a single load at a reasonable cost, which is a service that not many other hay companies offer.

For customers that would like to order wood shavings as well as SELECT-CUT™ hay, Aden Brook Farms offers to combine the load of 10 to 13 tons of any type of SELECT-CUT™ hay with Obec’s premium MS wood shavings. This allows customers to purchase hay and wood shavings at wholesale prices without having to order a full semi load of each.

Customers who frequently travel during different seasonal equine sporting events can take full advantage of Aden Brook Farm’s shipping options. SELECT-CUT™ hay is available for full semi or container shipments from the five SELECT-CUT™ distribution points to any unrestricted point in the world.

The SELECT-CUT™ Web site (www.selectcuthay.com) features easy ordering and comparative shopping at the click of a mouse. Customers can log on and see actual pictures of the hay; get delivery information and prices; request order samples so that they can see the hay in person before ordering; and locate a dealer or place an order online. SELECT-CUT™ customers can also place an order by calling the friendly customer representatives at the corporate office at (800) 747-3811.

Aden Brook Farms take the quality and reputation of SELECT-CUT™ hay very seriously. Every bale of SELECT-CUT™ hay comes with the SELECT-CUT™ promise of satisfaction guaranteed. Aden Brook Farms will do its utmost to resolve the rare issue of moldy, dusty or severely discolored hay or hay that is not what the customer ordered.

SELECT-CUT™ hay is already well in demand in certain markets. As of October of 2007, over 390,000 bales of SELECT-CUT™ hay have been shipped and many of the orders include repeat sales. Repeat customers include prestigious accounts in the equine industry such as Leslie Howard, Blue Chip Farms, Mark Ford Stable and the USDA APHIS Quarantine Centers. Aden Brook Farms is proud to say that customers such as these, who demand a high standard of quality, efficiency and service, have become loyal the SELECT-CUT™ line.

For more information on any of the SELECT-CUT™ hay products, go to www.selectcuthay.com or call (800) 747-3811.S

About Aden Brook Farms: Aden Brook Farms has been a leading distributor of hay, straw, and wood shavings since its inception in 1998. Aden Brook Farms has connected sellers to buyers and made the products available wholesale to farms and other sales and feeding operations across the United States, from Alaska to Hawaii, and most predominantly in the South and on the East Coast. For more information on Aden Brook Farms products and to purchase wholesale hay, straw, or wood shavings online, visit www.adenbrookfarms.com.

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