Niche Dating Site Seeks Advertisers

November 12, 2007 (PRLEAP.COM) Business News is an online community and social networking site for wine lovers. The site has been bringing wine enthusiasts together for about two years and has thousands of members, world-wide. There are many niche dating sites on the internet but few can boast the high profile membership that this one can. With members ranging from high-income, professional men and women, mostly between the ages of 28 and 47, the demographical profile is a more upper-class and higher educated type of person. has a page rank of 4/10 and has about 300 backward links directing traffic and bringing the site fairly high on frequent search engine results. The site receives over 30,000 unique impressions per month and with the large amount of wine-related content, most of the site's hits are from non-member visitors. The content-rich nature of the site increases the frequency of search results which means that banner ads are visible to non-member visitors as well as members. The site has hundreds of wine-related articles and wine news segments. Therefore, if a web surfer is doing a search for information about decanting wine, making wine or storing wine, chances are will be among the search results. This means more visibility to advertisers, especially considering that every page of the site has banner ads (except for the homepage). offers more than the traditional online dating site. Members can have access to a massive amount of wine-related information, blogs, forums, videos, wine events as well as instant message capability. Even though non-member visitors can access most areas of the site, only registered members can contact each other. Members and visitors also have the capability of purchasing wine and wine accessories, directly from the site.

"Since membership is free and the site is completely ad-driven, we are interested in expanding our list of advertisers," says Frank Buonanotte, CEO. "Advertising on provides valuable visibility to any advertisers who are interested in appealing to high-profile clientele, not just wine-related companies." Advertising fees are extremely reasonable and range between $150 and $300 per month. Advertisers may choose to subscribe to a month-to-month advertising program and are not required to lock into a period of time like most advertising sites. However, discounts are available for annual advertising campaigns. Advertisers may also post press releases, news, announcements, write-ups and special offers in the wine articles and/or wine news sections at no extra cost.

For more information about advertising on the largest online dating community for wine enthusiasts, e-mail Also, don't forget to sign up for a free membership at