Hoover Cleans it Up: Visit the Newly Redesigned Site and Shop for the Holidays

December 13, 2007 (PRLEAP.COM) Business News
[Glenwillow, OH – December 13, 2007] – To re-energize its brand and introduce customers to its impressive line of products, Hoover has revamped its Web site, www.hoover.com. The user-friendly site now employs several features and functionalities that make buying a vacuum cleaner a quick and easy process.

Todd Hall, Hoover’s eCommerce Marketing Manager, says “our customers expect a clean home. Consequently our Web site was redesigned to enhance the Hoover experience and provide a cleaner presentation, making it easier to find the perfect products they desire for everyday household cleaning.”

Noteworthy changes include an improved version of the search function, better product categorization, and a “where to buy” page.

The enhanced search function enables site visitors to select from several groups of vacuum cleaner types and styles. For example, someone looking for upright vacuums or carpet cleaners can simply click through to find exactly what they are looking for. Additionally, there are check boxes that help to further narrow down the products.

The company has also made substantial improvements to their product line, adding several new Hoover vacuum cleaners and Hoover vacuum cleaner products.

If you’re looking for vacuum cleaners sales over the holidays, the redesigned site is a great place to look. Check out the “What’s New” and “Special Offers” pages to see the hot new products and supplies from Hoover, as well as vacuum cleaner deals and promotions.

The new site was completely redesigned by Brulant, Inc., a premier online solutions expert that fuses leading-edge technology with breakthrough interactive services including Internet marketing and creative design.

About Hoover
Hoover is part of TTI Floor Care North America, headquartered in Glenwillow, OH. As a leader in the floor-care industry, Hoover manufactures quality, high-performance vacuum cleaners for home and commercial settings. Since 1908, consumers and businesses have trusted Hoover to provide reliable, innovative cleaning solutions. Hoover offers a comprehensive line of products for general and special-purpose vacuuming, including full-size uprights and canisters, deep cleaners and hard-floor cleaners.

TTI Floor Care North America was established in early 2007. Home to two iconic consumer brands, Hoover and Dirt Devil, TTI Floor Care North America is dedicated to becoming a leader in every floor care category. As a subsidiary of Techtronic Industries Co. Ltd. (TTI), TTI Floor Care North America brands are part of a powerful portfolio that includes trusted home improvement and construction tools.


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