EATONI MAIL MAKES MOBILE PHONE EMAILING EASY FOR THOSE WITH VISUAL IMPAIRMENTS

July 30, 2005 (PRLEAP.COM) Business News
FROM: Eatoni Ergonomics, Inc.

New York, New York


Rubenstein Associates, Inc. Public Relations
Contact: Donald Kaplan (212) 843-8065/ 917 435-8730 (mobile)

E-mail: dkaplan@rubenstein.com


EATONI MAIL
MAKES MOBILE PHONE EMAILING EASY FOR THOSE WITH VISUAL IMPAIRMENTS


New mobile phone email application doubles font size making email and text messaging easier to read


NEW YORK — Eatoni Ergonomics, the software developer that makes it easy to enter predictive text on hand-held devices, has developed a new large-type mobile phone email application Eatoni Mail, which can enlarge a 12-pixel font to 24-pixel font on the phone's display screen. Howard Gutowitz, Eatoni CEO announced today.
Eatoni Mail runs on the BREW (Binary Runtime Environment for Wireless) platform, and uses Eatoni’s LetterWise predictive text solution. Not only does Eatoni Mail instantly increase the font size of words appearing on the phone’s screen, eliminating the chore of attempting to read the small print usually associated with text on phones, it makes it easier to enter email messages on a mobile phone by reducing the number of keystrokes used to type text on a telephone keypad. Since it can be used on even the most basic mobile phones consumers do not need to purchase an expensive handheld device using a qwerty keypad to enter email text.
Eatoni’s LetterWise is a modeless, “what you see is what you get” text entry system that is even simpler than multi-tap. When entering text with LetterWise about half as many keystrokes are needed as regular multi-tap. It requires about 3k of ROM per language, about 1/30th of the memory required for word guessing systems, and unlike word-guessing systems LetterWise needs no user-writable memory. With LetterWise it’s easy to enter proper names, URL’s, slang and unconventional language on a cell phone or other handheld device.

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“Eatoni Mail solves the problem of how to write and read email on the common mobile phone,” Gutowitz said. “Designed for the average consumer, Eatoni Mail allows phone users to check their email and send messages through any email program running over a POP server. And the ability to convert text to a large font makes mobile phone-based emailing accessible to all age groups.”
The first version of Eatoni Mail works in three languages, English, Spanish and Russian. LetterWise works in 150 different languages, and Eatoni Mail can be tailored to almost any language.
According to a recent study CDMA phones capable of running the BREW platform make up about 20 percent of all handset shipments per year. That could be as many as 144 million globally in 2005, and around half that are in the U.S.
“Eatoni’s goal has always been to simplify the text writing experience on handheld devices,” Gutowitz said. “Delivering on BREW a better way to write and read email will help us achieve our mission of taking away the frustration associated with entering text on handheld devices, and making typing on a phone as easy as typing words on a desk top keyboard.”

About Eatoni Ergonomics, Inc.

Eatoni Ergonomics, Inc. is a privately held corporation headquartered in New York City, with offices in Barcelona and Moscow. Founded in 2000, Eatoni Ergonomics develops advanced predictive text-entry software for handheld devices. Its products have been integrated into a wide range of products and platforms, including remote controls for TVs, cordless DECT phones, SIM cards, PDAs, and GSM and CDMA cell phones. For more information about Eatoni Ergonomics please visit our web site at www.eatoni.com.



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