“Learn, Apply, Prosper” Business/Mentoring Project providing community services that build businesses, reduces area crime, and gives guidance, training & meaningful jobs to “at-risk” young adults.

August 13, 2005 (PRLEAP.COM) Business News
EMERYVILLE, CA-Chris “Coach K” Kincey’s “Learn, Apply, Prosper” Business/Mentoring Project is designed to connect the small business community with community service. Through sales of its unique business services and information products, the project funds guidance and training programs, as well as provide meaningful jobs for “at-risk” young adults. The project has the added benefits of reducing crimes committed by youth (shoplifting, vandalism, trespassing, auto thefts, burglaries, trespassing, assaults & violence), and helping businesses to quickly build their customer response and sales through its innovative technologies.

As a Direct Response Marketing “Guru” by trade with 25 years of spectacular business accomplishments, Chris “Coach K” Kincey says he is honored to be able to “give something back” to young people who need “real world” activities to hone skills they will need to have a successful career, but often find doors closed to them or wages so low they cannot survive the growth process. “We want to give them a bona fide chance to make it,” Kincey say, “we don’t want them to give up before they know what their real potential is, and how to be confident enough to have that potential make its mark on the world.”

Kincey’s first product for sale through the project is a Special Report titled “Getting Customers Without Advertising Or Discounts.” The report typically sells for $20 and contains specific information he has used to make one company the national sales leader in its industry (source: Dun & Bradstreet) within 90 days of using his system. Kincey focuses on what makes the most sales and profits in a business, which he says is not front-end advertising to get new customers, but building a strong repeat and referral customer base. These are things he says every business knows they should be doing, but few actually do well. “We can generally go in and triple the profit of most businesses by increasing “cash cow” sales and reducing unresponsive advertising expenses. Many owners give a lot of excuses about what they are currently doing - out of guilt, I guess - but, once they come on board they we are marketing magicians!”

Kincey says there is no magic actually involved, but there is quite a bit of science. “To make it simple to understand,” Kincey says, “people buy stuff. We don’t re-invent a new wheel for them to buy. We follow the money that is already being spent. The problem with most business owners is they are often taught to walk right over the dollars that are available, in order to get to the dimes. This is backwards thinking but it is what just about any business is you care to walk in is doing.”

Support is growing for Chris “Coach K” Kincey’s “Learn, Apply, Prosper” Business/Mentoring Project, as, Tom Appleton has just signed on to be an business development incubator for the operation. Appleton is setting aside space for the project at Tom’s Computer Warehouse, located at 4770 San Pablo Ave., Suite D, in Emeryville, CA. Just across the street from Emery High School, Appleton has been a keen community activist: aside from his regular computer components sales & repair business, he also recycles computers and electronics to improve the environment, sponsors “Green Day’s,” and provides low cost computer equipment to the community such as $10 monitors and printers, and completely functional computer
systems for under $100.

Other sponsors are taking a hand as well. Rebba Middleton, of the California Association of Real Estate Brokers (CAREB) has provided much needed seed fund to get the project underway. Working with David S. Smyers, Founder of Youth In Crisis Outreach, and Author of the best seller “The Hustler’s Handbook,” Kincey started the “Learn, Apply, Prosper” Business/Mentoring Project. Youth In Crisis Outreach distributes “The Youth Offender’s Golden Rules For Guidance” booklet to troubled teens behind bars, which is so effective at reducing recidivism the Job Corp hired Symers to go on a national lecturing tour at juvenile incarceration facilities. Smyers message of redemption comes from the heart, as a reformed offender himself, his principles of guidance are based upon what got him out, and helped him stay out.

“Youth are the source of most of the negative activities that drag business and our communities down,” says Kincey. “They cost the average business a great deal of money in losses and lost business. They don’t even realize that they are hurting themselves and others. But there are very few programs that can show them how to use their minds to make money. Our program is a legitimate challenge to them. They see the need and the value we provide to business. They see the potential we represent to their lives, and they step up. There is no age limit on who is a truly competent professional. Under my guidance, they are exactly that.”

Coach K’s “Learn, Apply, Prosper” Business/Mentoring Project extends that endeavor to take intern candidates under his wing, into what is effectively a privately funded business MBA program. They can hone their talents as a working professional, hone new skills, and discover what really works in the business world .

“Many young adults don’t have many options,” says Kincey. “There are many doors that once were open, they find are now closed to them,” he continues, “our education system is failing them because they are unprepared to be effective in today’s business environment. The problem is they have a higher standard of living and more leisure activities. These things cost more, so they need to make more. Minimum wage jobs don’t work for them. I’m trying to provide a viable solution.”

Kincey quotes an alarming figure: “the average college graduate will change careers five times during their lifetime. So the old standard of ‘get good grades, get a good job, and you’re set for life’” no longer is applicable. They need skills that can be used in many work situations so they are more valuable as an employee, and, they may find themselves in a situation where the only way they can be hired is to start a company themselves, or throw in with other entrepreneurs in a start up operation. I teach them “real world” business survival skills - and they learn these skills through the services and information I provide that help our business clients do exactly that.”

Coach K’s “Learn, Apply, Prosper” Business/Mentoring Project sells a unique business service called an “Advertising Tune-Up,” where a business can send in a copy of their print, audio, or video advertisement to receive a written analysis of what it will take to improve response. The “Ad Tune-Up” analysis sell through special promotions for $98. A business can also sign up to have Kincey provide marketing and success coaching for their personal business for as little as $100 per week with a 90 trial offer. “We give the small business owner affordable options to be able to immediately increase their business. Ultimately, however, our standard objective is to make our client’s income competition-proof and economy-proof so they never have to worry about what is going on outside their doors; our programs are that powerful.”

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To contact Coach K’s “Learn, Apply, Prosper” Business/Mentoring Project call (510) 708-2030, or email LearnApplyProsper@yahoo.com.


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