2B LEADS: The Integrated Lead Retrieval Solution Exhibitors Are Asking For

Birmingham, AL, September 15, 2004 – 2B Solutions, a leading business solutions provider and technology consultant, announced the release of 2B LEADS (lead retrieval) developed for the Windows Mobile™-based Pocket PC with direct integration with Microsoft Customer Relationship Management (MSCRM).

Based on an overwhelming response to a recent survey, it was found that exhibitors are tired of traditional means of lead retrieval: waiting in long lines, manual (costly) qualification processes, the time it takes to get their leads, and the amount of money they are spending over and over again. To help to solve this problem, 2B LEADS has made the electronic capture of leads and prompt follow-up more effective by allowing exhibitors to customize the application as often as they wish for their specific organization, sales representatives, and events.

All of this is done by simply logging into their personalized 2B LEADS Web portal through the Internet. After the show, contacts are converted to leads, action codes are converted to activities, and all leads can be viewed, managed, and/or downloaded via the Web. "By offering exhibitors more options, newer technology and dedicated support, they're able to take lead retrieval and follow up to whole new level' says 2B Solutions Vice President Barkley Busby. "Our focus is to help exhibitor's turn prospects into customers'.

Whether exhibitors are interested in purchasing or renting, 2B LEADS is the integrated lead retrieval solution for which they have been asking.

Pricing: Purchase price starts at $1795.00 for Pocket PC, scanner, and 2B LEADS software. Rental price starts at $400.00 for Pocket PC, scanner, 2B LEADS software, and 30 days access to 2B CRM – subscription based Microsoft CRM customized for trade shows and events.

Availability: September 2004

About 2B Solutions: 2B Solutions, Inc. provides trade show exhibitors the tools, technologies, and techniques that simplify the process of closing more sales and in turn, increasing their event ROI. As a Microsoft Certified Partner and Microsoft Business Solutions Partner, 2B Solutions develops cutting edge solutions that help exhibitors turn prospects into customers. 2B LEADS, advanced Pocket PC lead capture for the events and trade show industry, is easy to use and leads can be managed from anywhere via the Internet.


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