FIRST ON MARS LAUNCHES PERSONALIZED EMAIL UPDATES

SAN FRANCISCO, CA - May 30, 2009 - First on Mars, a personalized guide to network TV on the web, announced today the launch of personalized email updates. Registered First on Mars users who opt-in will receive periodic email updates when new episodes, shows and networks that match their preferences become available online.

"The shows that TV fans love are spread across dozens of network sites, each with a different schedule for putting up new episodes," said First on Mars Founder and CEO Tuhin Roy. "Our new email feature will keep FOM users up to date as new episodes and their favorite shows become available," added Roy.

First on Mars is the first Internet application to apply successful discovery, personalization and social models to Internet TV. First on Mars enables users to build a personal guide to network TV by adding shows, networks and TV moods to their favorites. Each user's guide is dynamically programmed based on these preferences.

First on Mars launched its personal guide to network TV in December 2008 and FOM V2 in March 2009. The service is free to consumers. The company filed a patent application covering its proprietary guide personalization technology in September 2008.

For more information, please visit: www.FirstonMars.com


About First on Mars

First on Mars' mission is to help TV fans find, organize and share links to free on demand network TV shows across the web. FOM users discover new TV shows with a personalized guide that adapts to their viewing habits and preferences regarding shows, networks and TV moods. For example, First on Mars enables users to easily find and watch Seinfeld online, Arrested Development episodes and 30 Rock episodes online as well as more than 13,000 episodes from 400 of America's favorite cable and network TV shows. Feeds, profile pages and television show "walls" allow FOM users to stay up to date on their favorite shows and other TV fans. FOM users can also share links to network TV shows with friends using social web applications such as Facebook, Twitter and StumbleUpon. First on Mars was founded in early 2008 and is based in San Francisco.

Contact

Jonathan Lai
Bespoken Communications
jlai@bespokencomm.com

First on Mars is the trademark of First on Mars, Inc. All other trademarks are the property of their respective owners.