Houston-Based Franchise Owners Making Electrical Service Their Own

December 09, 2009 (PRLEAP.COM) Lifestyle News
Houston, Texas, December 9, 2009 Master electrician provider franchise, Mister Sparky, has offered great opportunities for three, business-minded gentlemen. Richard Hodge, Albert Bustos, and Jeremy Nolan have invested in the franchise, which provides customers with electricians in their area, and found success with their Houston-based derivative found online at www.mistersparky-houston.com. The three men celebrate the method of franchising in order to build a successful business.

Many people find the option of investing in a franchise beneficial because a lot of the branding and marketing initiatives are pre-established. "Any person who began their own small business can relate to the importance of marketing and establishing the business' brand name," states part owner, Richard Hodge. "Franchising is advantageous in regards to marketing because the name has been around for some time, it is respected, and customers already have a mental connection to seeing and hearing the company's name. Small companies just starting out do not have those benefits; they must start from the beginning in regards to making their brand recognizable and inspiring a cognitive connection to potential customers."

The three men chose the electrical repair industry because they noticed a lack of service commitment amongst other master electrician providers. "The Mister Sparky franchise makes customer service a top priority," instructs Albert Bustos. "Many electrical service providers leave customers waiting for long periods of time. This causes a lot of anxiety for the customer, especially if their electrical problem is of immediate importance. I can relate firsthand. It makes people appreciate a provider that makes the customer come first. Mister Sparky's allegiance to service is what attracted us to the franchise."

The owners like the idea of starting from a solid base, yet having the ability to call the Houston-based electrical service their own. "Franchising is great because you get the both of both worlds," relates Jeremy Nolan. "On one hand, you are adopting a business that already is successful: marketing, advertising, and branding have been established. On the other hand, you can enjoy the sense of success of having your own business through running it yourself. We have the advantage of the advice and tribulations of other executives while we are accumulating our own experiences and successes."

Mister Sparky®, America's On-Time Electrician, is a national network of conscientious, courteous, highly competent electrical contractors. And while you'll be seeing our trucks and hearing our radio ads coast-to-coast, all Mister Sparky® businesses are locally owned and operated by people who live in your community.